The Skechers Performance Los Angeles Marathon booth at the Health and Fitness Expo in Los Angeles.
It’s a great feeling to walk the streets of Los Angeles and watch the city prep for its biggest race weekend of the year: banners, stands and barricades stretching for miles, readying for tens of thousands to run, cheer and celebrate the greatest in the sport. And the weekend didn’t disappoint.
First off was the Rio Trials on Saturday, where our Skechers Performance elite athlete Meb continues to redefine the boundaries of greatness in his sport. Meb joined the Rio team with an incredible second place finish of 2:12:21 and set a new American Master’s marathon record in his custom Skechers GOmeb Speed 3 – 2016 shoes. Meb will be the oldest marathoner in US history to ever compete at the Games, and the only one to qualify four times. Skechers Performance elite athlete Kara Goucher also continued to rally a huge following with her incredible comeback, making the team as an alternate marathoner. Altogether, we had an incredible 27 elite Skechers Performance athletes competing in the Trials.
Weldon Kirui wins in Skechers GOmeb Speed 3 – 2016
And on Sunday, the first ever 2016 Skechers Performance Los Angeles Marathon launched – along with its own storybook ending. Avid Skechers Performance runner Weldon Kirui flew in from Kenya and incredibly, his airline lost his luggage – which for many of us, would have been our worst nightmare. As serendipity would have it, Skechers Performance happened to title sponsor the event – and promptly brought him a replacement pair of Skechers GOmeb Speed 3 – 2016 running shoes, in which he came in first, winning in 2:13:06.
We are thrilled and honored to partner with so many incredible runners and athletes who continue to choose greatness every day to reach new heights in their sport. We look on to Rio and beyond for many more incredible triumphs in store for our elite Skechers Performance team.
SKECHERS USA, Inc. recognizes elite runner and Athens silver medalist Meb for being ranked #1 in the 2012 Running Times U.S. Marathoners of the Year listing. The article notes that there was little doubt as to who should top the annual list since “Meb Keflezighi was dominant in winning the Olympic trials in Houston and then backed that up with an inspired fourth-place showing at the Olympics.”
Meb trains in Mammoth Lakes, California wearing Skechers GOrun Speed footwear. (Photo: Business Wire)
“It always feels great to be recognized for my hard work,” began Meb. “This truly amazing year stretches back to my personal best time at the 2011 New York City Marathon. From another personal best on winning the Houston Trials just 69 days later to a strong race in London, I’m feeling better and stronger even at an older age. The midfoot strike technology in my Skechers GOrun shoes has clearly helped me run more efficiently. The proof is in the performance.”
Skechers GOrun is an award-winning innovative lightweight running line featuring revolutionary technology that promotes a midfoot strike and GOimpule sensors for a responsive experience. Meb provides the Skechers Performance Division with ongoing expert insight by testing and consulting on the design of shoes like the all-new Skechers GOrun 2, the pro-level Skechers GOrun Speed racing line, and other high-performance product currently in development.
“SKECHERS congratulates Meb and we’re honored the Skechers Performance Division has been there for each of his incredible achievements this past year,” said SKECHERS president Michael Greenberg. “After all Meb has accomplished wearing Skechers GOrun, plus the media accolades for our shoes, we’ve established the Skechers Performance brand as a serious player in this market. Now as Meb continues to inspire more and more runners around the globe, there should be no doubt that training and racing in Skechers GOrun and our entire collection of innovative Skechers Performance footwear can lead to great success in competition.”
Meb returns to competition this spring where he’ll race in his Skechers GOrun footwear at the iconic Boston Marathon on April 15.