It started with her print ad and then the #MTrainSkechers campaign took over your television! In her new commercial that launched last month, Meghan Trainor finds herself in a nightclub that’s just as cool and fun as the totally retro Skechers Originals collection shoes that she’s wearing. The shoot was a family affair for all involved with Meghan’s parents and brother on-set for the elaborate production. Skechers president Michael Greenberg even stopped by with his daughter to say hello to the Grammy-winning pop star.
It’s all about fresh and new for Meghan right now. From her striking red hair to her sophomore album Thank You releasing on May 13 to the sweet Skechers Originals kicks you’ll see in the spot. As she told us, “The new album is very, very different. Our latest songs coming in are very urban and hard and hit you in your face with a little bit of funk and I love that! I love how different it is but you can feel my influence in my throwback love. I think it takes confidence to take risks and be original. Skechers has truly embraced this message in the new campaign and I can’t wait for my fans to see it!” Take a look at the video below for a sneak peek with even more insight from Meghan on her album, her hair change and shooting the new spot!
The commercial features Meghan’s hot new single “NO” that hit #1 on iTunes. Now that you’ve gone behind the scenes, in case you haven’t seen her complete Skechers Originals spot, it’s right here to check out!
Pre-order Meghan’s new album and hear “NO” today at www.meghan-trainor.com.