Trend Talk

GET ON TREND WITH D’LITES

Can you believe one of the hottest current trends in women’s footwear is a throwback look to the late 90’s that’s now in the midst of its second revival?  Known as D’Lites, these signature Skechers profiles originated with one of our early blockbuster sport styles–the Energy. For anyone in high school two decades ago, the Energy was everywhere.  It could pair with almost any sport casual look. And after a certain mega pop star started wearing them in Skechers advertising, their popularity shot through the stratosphere.

Almost ten years ago the style was updated to be lighter, a bit more sleek–and D’Lites were born.  More recently, fashion cues from the late 90’s started coming back in vogue everywhere, opening the door for yet another revival. It hit first in Asia where last year D’Lites were suddenly seen everywhere once again. And now they’re back on top state-side too.  We profiled D’Lites as perfect normcore styles last spring, but the trend has since extended well beyond that niche look. The chunky heel gives you a little extra height and now with a soft Air-Cooled Memory Foam insole they’re more comfortable than ever. Whether you’re hanging out, chilling out, or going out, the distinct D’Lites profile will perfectly complement your easy going personality. We all know the irony and struggle of working the effortless casual look is that sometimes we have to put a lot of work into it! With D’Lites it’s just easy.

Our friends around the globe love sending us shots of their D’Lites out in the world. Check these out for some more ideas on how easy it can be to style your next pair of D’Lites.

Skechers loves Brooke Burke-Charvet and she gushes over the comfort found in D’Lites in her newest commercial. Check it out below and let us know in the comments how you would style your perfect pair of D’Lites!  And if you don’t have a pair, head to the store now!

 

HEAD BACK TO SCHOOL

It’s hard to believe that it’s that time of year again… it seems like just yesterday we were celebrating the end of school, and now suddenly we’re prepping to head back!  At a time when we should be celebrating the end of summer, we often find ourselves racing around like mad to get everything ready for the kids’ big day. What do you do to prepare?  We asked MEGLEEWEST fashion blogger and mom of three Meghan Westbrook how she plans her attack, and she had a lot of great ideas on how to stay organized and relieve potential first day jitters.

Shopping: Supplies and Clothing

As soon as the supply lists come in the mail, I hit the store immediately.  A lot of things sell out quickly and I want to make sure I get all the items on their lists with plenty of time to spare.  I try to purchase extra where it seems reasonable. Often teachers will ask for additional supplies throughout the year as they run out, so I’m one step ahead of the game when these lists get sent home and my items are ready to go.  It’s also good to have extra pencils, glue, and markers at home for school projects.  I can’t tell you how many times I learned this the hard way doing last-minute projects in years past that I didn’t have glue for, or tape for that matter!

As far as clothing, I keep things to a minimal to start.  Let’s be honest – underwear and sock restocks are first on the list!  A fresh couple pairs of PJs as we slide into the chillier evenings of fall somehow makes everyone “sleep” better (strange but true!).  We go through everyone’s closet and drawers and pull out anything that doesn’t fit so 1. we are decluttered and 2. we know what we have to start.  I like to take those items to a consignment store and get a little cash back in my pocket to help with the new items we’re about to shop for (cha-ching!).

Generally, I look for a couple pair of jeans, pants (leggings for my daughter and something easy to pull on for my son, such as joggers), a couple new tees that aren’t too summery (great to layer under long sleeved items), a couple tops with longer sleeves, a hoodie, as well as a fall coat and new backpack, if needed.   The most important item on my list though is SHOES!  Everyone needs new shoes – especially kids with their fast-growing feet!!  My kids require a great pair of gym shoes and then I like something a little more casual in addition to those, to give them variety.  Gym shoes in my opinion are the number one playground necessity!  I want them to be comfortable as they are running around (like when my daughter chases the boys) and provide support while they are in gym class.  My son will be looking snazzy and cool in his Burst – In the Mix Skechers.  My daughter will be equally fun and fresh in her Burst – Ellipse pair.  These are great choices as they both provide Air-Cooling technology and Memory Foam.

Haircuts

Haircut 2 - finalThis section is quite simple… your kids need haircuts!  I’m telling you.  Even if you cut their hair a few weeks ago, plan the back to school cuts 1-2 weeks before school starts.  Most often Picture Day happens in the first couple weeks, so what you think “looks good” now, will probably NOT look good in a couple more weeks, trust me.  I have mom-failed at this many times!  Make your appointments a month before school starts and set them for 1-2 weeks prior to the big day.  The earlier you call, the more appointment times you’ll have to choose from.  Don’t be left trying to fight the crowd or worse, wait until after school starts and fight your schedule and the kids’ new schedule!
My daughter and I hit the mall for her cut.  She has a hot pink streak in her hair that we get touched up every six months.  My boys, on the other hand, can head out with dad.  What a fun date day!  The girls can hit the mall and shop (win-win) while the boys can hit the barber and… well, do whatever it is that dudes do!  My guy will be heading out in style.  My hubby is sporting his Relaxed Fit – Palen – Nieto kicks with gel-infused memory foam.  My oldest is feeling as cool as daddy in his memory foam Outgo kicks!

 

Lunch Planning and Schedules

Why is lunch planning important?  Because I guarantee you your child does not eat the same thing today that he/she did last week.  OK, welcome to lunch planning.  I sit down with each child a week or so before school and talk about lunch items they had last year, things I have noticed them eating or not eating this summer, and go over expectations – both mine and theirs.  We brainstorm new lunch menus.  I want to make sure I am not heading to the grocery store buying items they won’t eat, but in fact getting items they have requested within reason.  If your kids buy hot lunch at school, you can turn this into dinner planning with the same concept.

Lunch Planning 2 - FINAL

Additionally I like to go over their schedules as far as afterschool activities.  This way, everyone knows where they are going each evening if they do have an activity.  This also helps with dinner planning.  Lastly, I check the old containers and this is usually a good time to replenish the stock of sealed containers, purchase new water bottles and thermoses, as well new ice packs.  One last key item to bring this all together… a new lunchbox! Skechers even has their very own here.

Mornings are busy.  Keep things simple by finding something easy to throw on without taking the extra time to lace up while running out the door.  I’ll be sending my littlest off in his Lil Lad – Swagy soles.  My oldest will be confident in his Skechers Throwbax.  My daughter will be the talk of the bus stop in her Nebula – Prism Pop Skechers, and she wouldn’t have it any other way!  I’ll be keeping things easy and comfy in my air cooled, Flex Appeal 2.0 memory foam sneaks.

First Day Expectations

I like to get the kids back into a routine before the big day (or try to, anyway).  We hit Move-In Night at our school so they can meet their new teachers, find their lockers, and see their friends they’ve been missing all summer.  We review where other classrooms are and talk about the bus route if we have any changes for the new school year.  Taking a trip to the bus stop and reminding them to “BEHAVE – this is someone else’s driveway you’re standing in every morning” is always a plus!

Then there is that First Day outfit.  We choose our outfit a couple days before and get everything laid out and ready to go to make sure that first morning is a breeze, or close to it!  Do you take photos the first day?  We do.  I’ll admit they are usually lame with us all standing at the bus stop holding fingers in the air to show what grade everyone is in.  This year, I decided to get all Pinteresty and make signs.  OK, I bought signs, and I bought chalk.  Cute, simple, and reusable!  My little Princess will hopping her way to her classroom in her lighted Twinkle Toes – Shuffles – Sweetheart Sole.  My 4th grader’s stylin’ in those kicks he wore with dad earlier, Outgo.  And our little man’s just turning two, but he needs shoes to run around in as well – his Lil Lad – Swagy will allow him to do just that.

Chalkboard pic

Enjoy Summer!

This should be a no-brainer… ENJOY THE LAST DAYS OF SUMMER!  You know it flew by.  Take time in these weeks before school starts to enjoy your time as a family.  Get the ice cream you’ve been promising all summer.  Hit up the local Farmer’s Market.  Go see that movie they’ve been waiting to see.  Take one last road trip if you can.  Hit up the park and have a picnic.  Spend the time with your children before school starts.  Continue to make the memories and build on the bonds you have created.  My husband is doing it all in his Oldis – Stound Skechers (at select Skechers retail stores) – they go with everything and make chasing little ones around a breeze.  I like to be stylish, but I also like comfort and mobility.  The Jitter Bug sandals (at select Skechers retail stores) give me the best of both worlds!

We all have our lists, our To-Dos, our plans.  Yes, there are things that need to get done.  I encourage you to get those items checked off your list quickly and efficiently as soon as you can so you can truly embrace the last days of summer.  Because let’s face it… next summer is a long ways away!  XOXO

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Photo of Meghan WestbrookMeghan Westbrook is the blogger of the fashion, beauty and style site, MEGLEEWEST. Check out her tips and pics of the newest trends, home decor and more at Facebook, Instagram, Pinterest and Twitter.

 

BTS 2016: HOT NEW STYLES FOR BOYS

Part two of our top trends for kids: the boys are back and ready to rule school! So many of Skechers’ latest looks are standout styles for comfort, color and cool, and these four topped our list as must-haves – offering everything from the latest gaming technology to roomy, cushioned comfort.

NITRATE – PULSAR

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The Nitrate – Pulsar pairs the latest looks with the future of technology: Skech Knit mesh makes this a nearly one piece upper (so huge seamless comfort for kids) and fresh new 3D printed details perfect for racing into school. Jump into an easy slip-on design with stretch laces and a comfy gel-infused memory foam insole, and you’re ready to go.

SKECH-AIR – TURBO SHOCKS

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Skech-Air – Turbo Shocks are perfect for guys on the go… these shoes look blazingly fast with a black and silver upper, combined with a bold and fearless dual translucent green and orange air cushion outsole. Boys will love racing on air in these sneaks! And moms and dads can take comfort in the athletic mesh fabric and gel-infused memory foam, which means all-day comfort for their feet.

RIVE

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Sleek, fast and vibrant, the Rive sneaker is a popular favorite with boys. An easy slip-on athletic with glossy overlays, orange pops and a cool white bottom that’s super-smart. Plus it’s made with comfy breathable mesh fabric to keep you fast on your toes.

DAMAGER – GAME KICKS II FIGHT

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Gamers unite: here’s a style that’s sure to captivate kids into the year… the shoe that you play! Boys love the Damager – Game Kicks II Fight sneaker’s airplane game feature. Complete with a metallic leather upper that’s reminiscent of an old school fighter plane, this shoe’s got lights, sound and even a remote game controller!

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Love our week’s top picks for boys and girls? Have some favorites of your own? Tell us in the comments!

 

BTS 2016: HOT NEW STYLES FOR GIRLS

We are so excited for school this fall! We raided the Skechers vault for the hottest new kids’ looks, and found tons of color, lights and bling perfect for making a big entrance this season. Check out a few of our top picks!

SKECHERS BURST – EQUINOX

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We are really loving Skechers’ heathered jersey knit: not only is the look totally on-trend, the comfort is unbelievable… they’re so soft on your feet! This Burst – Equinox sneaker is no exception: from the upper to the air-cooled memory foam. The pink color pops give these versatile soles a fun burst of color, and the single strap and slip-on bungee lacing makes it easy for kids to jump in.

SKECH-AIR – STARDUST

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These brilliantly pink Skech-Air – Stardust soles are perfect for little ones who love to stand out… not only are they super-easy to throw on (thank you, stretch bungee!) but their comfy air pillow outsoles are totally unique… take a peek! They’re made of glittery purple stars – oh-so adorable, and perfect for running on (or showing off to friends).

TWINKLE TOES: SHUFFLES – SWEETHEART SOLE

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Metallics and quilted looks are huge this season, so what could be better than pairing the two together? Twinkle Toes heard the call: enter the Shuffles – Sweetheart Sole, so cool in quilted metallic canvas. The bejeweled buckles, rhinestone toe caps and flashing lights make these sneaks totally glam for BTS.

TWINKLE TOES: SHUFFLES – TWIRLY TOES

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Here’s a great limited edition style for fall: Twinkle Toes: Shuffles – Twirly Toes is a classic white sneak that’s totally glam and unique, thanks to the flashes of color and bling. It’s dressed up with glittery gold, ombre rainbow stretch laces, sequins and rhinestone gems. And it even lights up! LOVE.

Want to see the latest in boys’ styles? Come back on Thursday and check out Part Two of our top back-to-school trends series!

SKECHERS STYLE ANTHEMS FOR JULY 4TH

FINAL 1We’re big fans of the 4th of July! We’ve spent all week prepping our BBQs, stocking up on sparklers, and scouting out the best places for fireworks… and we can’t wait to start celebrating with our families and friends. (Not to mention catching up on some R&R over the three-day weekend.)

IMG_3606In the spirit of the holiday, we’re pulling out our favorite styles for guys and gals like our men’s Burst – Second Wind and women’s Microburst – Hyped Up – in patriotic shades, with comfort technology like breathable mesh, cushioned Burst midsoles and air-cooled memory foam insoles that make them the perfect partners-in-crime all weekend long: from manning the grill to kicking back for the star-studded finale.

Where are you heading for the 4th? Share your plans and your favorite place to check out the star-spangled night.

 

 

 

 

KICK OFF SUMMER WITH SKECHERS INTERNATIONAL

All of us at Skechers headquarters in Manhattan Beach, California couldn’t be more ready for the start of summer. They say summer unofficially begins on Memorial Day, but in fact, we haven’t seen much of the sun since the end of April.  This cloudy, breezy, chilly and very un-beach-like weather is something that locals lovingly call “June gloom.”  Eventually the real summer makes its way to our neck of the woods and the timing couldn’t be more perfect this year.  As if by magical cue, the skies have parted and filled our beaches with perfect warm amazing sunshine just in the nick of time for the OFFICIAL beginning of summer today!

While it took us a while to find our sunshine, our friends around the globe are already enjoying the best season of the year.  We reached out to several of our international offices to see what footwear people are loving in each country this season.  From the bright Skechers Burst styles in front of Wat Phnom in Cambodia seen above to the Flex Appeal – Floral Bloom by the canals of Utrecht Oudegracht in Belgium seen below—everywhere you go on this planet, you’ll find people wearing comfortable Skechers footwear. Check out the gallery for more Skechers international sightings in Russia, Canada, Malaysia, Mexico and many other amazing countries.

Do you have a favorite Skechers style for your international adventures?  Let us know in the comments or post a cool image to Instagram with #Skechers.  Now as a record-setting heatwave has landed in the Los Angeles area today, please excuse us as we hit the beach for the first time this year!

SKECHERS + ZOYA SUMMER SWEEPS

June has arrived and with it summer sandal season officially kicks into high gear!  Of course with months of sunny weather ahead, polish in the season’s on-trend colors is an essential accessory when showing off those toes in a great pair of sandals. We love this time of year so much that we’re partnering with ZOYA natural nail polish for a special summer sweeps to make sure a few lucky winners are prepared for the hottest days ahead.

One grand prize winner will receive a $100 Skechers gift card PLUS a $100 ZOYA gift card so you have the options to create the ultimate sandal and color mix and match assortment to coordinate your look to your style and attitude through the months ahead.  Plus, ten more lucky winners will receive a free pair of Skechers sandals plus a ZOYA Summer Polish Trio pack.  The sweepstakes starts today and ends on Wednesday, June 15 at 8pm PST.  Enter now right here! 

METALLIC

From strappy flats to thongs to wedges and slings, Skechers has the perfect comfortable sandals for you this season. And ZOYA produces the longest wearing toxin-free formula for natural nails, with over 300 BIG5FREE & vegan friendly shades. Checkout @zoyanailpolish on Instagram to see the countless colors. And show us how you style your Skechers sandal look this summer by sharing pix on Instagram with #skechersstyle!

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*Total ARV of prizes: $1,200. 

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