One of the best parts of the annual Skechers Pier to Pier Friendship Walk is when we get to share the funds raised from the event – and last week was one of these special milestones. Supported by celebs like Brooke Burke-Charvet, Sugar Ray Leonard and Denise Austin, the Skechers Foundation presented record-breaking funds: a $434,000 check for the Friendship Foundation to help children with special needs, and $932,000 dedicated to six education foundations. We also celebrated the launch of our scholarship program – with $25,000 in scholarships for 11 well-deserving high school students, who were recognized for their great potential, leadership and contributions to their schools and communities.
To see the annual donations from this event grow seven-fold since its first year in 2009 has been incredible for our Skechers team. Every day, we get to see the results first-hand: from the Friendship Foundation’s programs for children with special needs, to the long-lasting benefits it has on our schools’ teachers, libraries, award-winning programs and more.
The Walk has raised more than $5 million for kids through the years – all because of the generosity of headlining sponsor Nickelodeon, numerous companies like Wells Fargo, Steel Sports, South Bay Vein and Laser Group, The Claudette and Ethan Rickett Care Foundation and Zappos.com, and celebrities, friends and families who want a better future for our children. We look forward to our 2016 Skechers Pier to Pier Friendship Walk, and continuing this wonderful tradition for years to come.
We’ve been thrilled to receive so many great shots of you in your Skechers… and can’t wait to see more! A quick snap of you in your Skechers soles can get you $25 toward your next pair. Just post it with #spottedinSKECHERS on Facebook, Instagram and Twitter and you could be one of three new winners every month… plus your shot could end up on the Skechers feed in front of millions! Learn more here.
The Skechers Performance Los Angeles Marathon booth at the Health and Fitness Expo in Los Angeles.
It’s a great feeling to walk the streets of Los Angeles and watch the city prep for its biggest race weekend of the year: banners, stands and barricades stretching for miles, readying for tens of thousands to run, cheer and celebrate the greatest in the sport. And the weekend didn’t disappoint.
First off was the Rio Trials on Saturday, where our Skechers Performance elite athlete Meb continues to redefine the boundaries of greatness in his sport. Meb joined the Rio team with an incredible second place finish of 2:12:21 and set a new American Master’s marathon record in his custom Skechers GOmeb Speed 3 – 2016 shoes. Meb will be the oldest marathoner in US history to ever compete at the Games, and the only one to qualify four times. Skechers Performance elite athlete Kara Goucher also continued to rally a huge following with her incredible comeback, making the team as an alternate marathoner. Altogether, we had an incredible 27 elite Skechers Performance athletes competing in the Trials.
Weldon Kirui wins in Skechers GOmeb Speed 3 – 2016
And on Sunday, the first ever 2016 Skechers Performance Los Angeles Marathon launched – along with its own storybook ending. Avid Skechers Performance runner Weldon Kirui flew in from Kenya and incredibly, his airline lost his luggage – which for many of us, would have been our worst nightmare. As serendipity would have it, Skechers Performance happened to title sponsor the event – and promptly brought him a replacement pair of Skechers GOmeb Speed 3 – 2016 running shoes, in which he came in first, winning in 2:13:06.
We are thrilled and honored to partner with so many incredible runners and athletes who continue to choose greatness every day to reach new heights in their sport. We look on to Rio and beyond for many more incredible triumphs in store for our elite Skechers Performance team.
For the second consecutive year, Skechers has been named the Company of the Year by industry trade magazine Footwear Plus. This win marks the seventh time Skechers received the prestigious top award! In addition, Footwear Plus awarded Skechers the 2015 Plus Award for Excellence in Design & Retail in the Athleisure category. In previous years, we have won awards for young women’s design, women’s streetwear, kids, men’s streetwear, and running.
Skechers president Michael Greenberg commented on the accolades:
We opereate in a highly competitive industry, so being named Company of the Year for consecutive years and seven times overall is a testament to the ongoing strength of our brand along with our ability to deliver footwear that consumers around the world desire most. And with athleisure being one of the hottest trends in the market today, we’re thrilled to receive a Plus Award for design excellence in this trend-forward category as well. With many innovative new products in the pipeline, we will continue to build on this momentum in 2016.
Created by Footwear Plus and co-sponsored by the Fashion Footwear Association of New York (FFANY), the 17th Annual Plus Awards were nominated and voted on by thousands of footwear retailers and consumers nationwide in recognition of the industry’s most compelling product offerings.
Thank you for supporting Skechers and inspiring us to achieve greatness every year. There’s a lot of exciting news to come in the months ahead so stay tuned! With your help, maybe we can make this a three-peat!
Great news: we were just announced as a leading buzz brand! In addition to being ranked #2 on the Top Buzz Rankings chart for footwear and apparel, we were the category’s #1 Buzz Improver in 2015.*
We’re sure some of the talk has been about everything we’ve had going on this year: celebs like Demi Lovato and Sugar Ray Leonard, Brooke Burke-Charvet and Kelly Brook boosting our brand; exciting lines like Star Wars, Twinkle Wishes and Game Kicks for kids; our hugely anticipated 2016 campaign starring the one-and-only Meghan Trainor; Skechers Performance’s new title sponsorship of the Los Angeles Marathon; and so much more.
But most of all, it’s because of all of you: the readers, shoppers and supporters of our brand. It’s you who we design thousands of styles for, and who we love talking to – from our blog and social posts to our stores. You inspire everything we do here at Skechers! Thanks so much for being a huge part of our brand.
* YouGov BrandIndex, January 2016.
Merely a few short weeks after being honored by Footwear News with their Lifetime Achievement Award, Skechers CEO Robert Greenberg has been recognized once again. The website ExecRank has listed Greenberg as number 17 on its annual listing of top CEOs in the United States. Especially notable is that Greenberg was the only footwear company CEO to make the top 20 in any of the three ranked categories—Small-Cap, Mid-Cap (where Skechers was ranked) and Mega/Large-Cap.
In speaking with Footwear News about these latest accolades, Robert Greenberg stated, “[I feel] wonderful, especially considering the other successful footwear companies in our enormously challenging industry, and I was chosen. It’s because of the popularity and phenomenal growth of our brand and company over the last three years.”
As Skechers is more popular than ever in the United States and around the globe and the company is consistently recognized as a leader in the footwear industry, everyone at Skechers is proud that our chief is getting the attention he deserves as well. He will humbly tell you that success comes from the many talents of our entire team, but Skechers wouldn’t be Skechers if it wasn’t for the vision and guidance of Robert Greenberg.
Since 1992, our CEO and chairman Robert Greenberg (or “RG” as we lovingly call him) has transformed the word “Skechers” into a household name, a global powerhouse of brands for millions around the world. After a lifetime of incredible work, Footwear News honored the man this week with the Manolo Blahnik Lifetime Achievement Award, in tribute to everything that he’s achieved in the footwear industry.
Introduced by boxing legend Sugar Ray Leonard for the award, Robert expressed his gratitude: “I want to thank Footwear News for their tremendous support through the years. Building this company has been a dream come true, and all of this would not be possible without the support of my family and the wonderful team I get to work with every day. I believe the brand has never looked better and the best is yet to come.”
We are so thrilled and proud of our chief for everything that he’s accomplished. Thank you, Robert, for your incredible vision – and for taking us on this thrilling ride for 23 years and counting. We can’t wait to see where you’ll take our brand next!