Author Archives for SKECHERS


SKECHERS outfits the world with more than 3000 lifestyle and performance footwear styles for men, women and kids.


It started with her print ad and then the #MTrainSkechers campaign took over your television! In her new commercial that launched last month, Meghan Trainor finds herself in a nightclub that’s just as cool and fun as the totally retro Skechers Originals collection shoes that she’s wearing. The shoot was a family affair for all involved with Meghan’s parents and brother on-set for the elaborate production. Skechers president Michael Greenberg even stopped by with his daughter to say hello to the Grammy-winning pop star.

It’s all about fresh and new for Meghan right now.  From her striking red hair to her sophomore album Thank You releasing on May 13 to the sweet Skechers Originals kicks you’ll see in the spot. As she told us, “The new album is very, very different. Our latest songs coming in are very urban and hard and hit you in your face with a little bit of funk and I love that! I love how different it is but you can feel my influence in my throwback love. I think it takes confidence to take risks and be original. Skechers has truly embraced this message in the new campaign and I can’t wait for my fans to see it!”  Take a look at the video below for a sneak peek with even more insight from Meghan on her album, her hair change and shooting the new spot!

The commercial features Meghan’s hot new single “NO” that hit #1 on iTunes. Now that you’ve gone behind the scenes, in case you haven’t seen her complete Skechers Originals spot, it’s right here to check out!

Have you picked up a pair of Skechers Originals yet? Find your perfect pair and don’t forget to share your look on Instagram with #MTrainSkechers for us all to see!

Pre-order Meghan’s new album and hear “NO” today at

Meghan Trainor on set





Calling all Twinkle Toes fans… Twinkle Toes is back in her latest adventure! Head over to a Skechers store today or shop online at to get her brand new movie on DVD, Twinkle Toes Lights Up New York.

For those who want a sneak preview, here’s the latest: Twinkle Toes has been dreaming of taking the ultimate summer vacation, but has to head over to New York City instead on a work trip with her dad, who’s been hired to direct a musical. When his show starts failing and opening night’s around the corner, it’s up to Twinkle Toes to turn it into a smash hit!

Complete with five bonus Twinkle Toes mini-adventures, Twinkle Toes Lights Up New York is a great DVD for all of us who love to get our Twinkle on, and lots of fun for families to enjoy. We all know that Twinkle Toes was born to shine – and this DVD’s sure to bring even more lights, camera and sparkle into your twinkling world (and make it even more fun to dance around in your favorite Twinkle Toes shoes).




When it comes to baseball, “Opening Day” is such a big event that it now stretches across two entire days! After a few match ups yesterday, the season truly and fully kicks off today. These are the spring days filled with hope for players and fans in every major league city. With 162 games yet to go, every team still has an equal statistical chance to play into October. It’s also the perfect day to launch a campaign starring the newest member of the Skechers Relaxed Fit team—legendary Hall of Fame shortstop Ozzie Smith!

Ozzie’s debut Skechers commercial premiered Sunday. In the spot, the former player compares his trademark double play skills with the style and comfort found in the Relaxed Fit footwear collection. We caught up with Ozzie to ask him his thoughts on Skechers:

“I’m excited to be working with Skechers on this campaign because they make some of the most comfortable shoes I have ever worn. I’ve been a fan of the brand for years, and I love how Skechers Memory Foam feels so relaxing on my feet.”

Check out the new commercial below and visit for the latest styles in the comfortable Relaxed Fit footwear collection for men!



Get ready for spring… it’s time to brighten up your wardrobe with sandals! We asked our women’s merchandiser for the hot new trends, and she was thrilled to share the best looks of the season. Our Skechers ’16 sandal collection covers the globe’s hottest trends, and offers a nice all-in-one assortment for every style and activity. Whether your thing is wedges, flip-flops or all comfort, all the time, check out the latest here.



Wedges are looking better than ever. With stylish materials like cork, lace and rope detailing, we can’t wait for them to arrive! Here are some great new options from our fashion lines.


38979 NAT

This beautiful wedge will have people asking, “Where did you get those sandals?” With lace detailing and memory foam, you won’t want to take them off. Take your pick of the bunch. Shown in Natural, also available in Black and Brown.


38494 BKSL

A dressed-up sandal with rhinestone embellishments and yoga foam that hugs and comforts your feet with every step you take. Shown in Black Silver, also available in Navy, Taupe and White.



Casual sandals have taken on a new meaning this year.  Skechers has designs for everyone from the beach girl to the fashion diva!


38623 BLK

This yoga-inspired style was a huge hit last year.  Must-have shades like Black (shown), Navy and Raspberry are perfect for coordinating with any outfit and can take you from the beach and pool to town.


38614 BLMT

For 2016, we’re adding to this yoga-inspired trend with multi-hued designs, including my personal favorite in blue tie dye jersey (shown above, at select Skechers retail stores).



These days, there’s no reason why fashion needs to be compromised for the sake of comfort.  We’ve given the basic comfort sandal a stylish, fun update, perfect for cooling your heels all day long.


38922 DKNT

This little lovely has so many reasons to buy it.  It’s got roomy Relaxed Fit and Skechers Memory Foam design for ultimate comfort, and it’s an adjustable thong, which is a nice feature for hot summer days. Shown in Dark Natural, also available in Black and Navy.


40790 CRL

This reggae has an ethnic printed T-strap and is in the richest colors.  I love the Chocolate Brown, but if you like color, take a look at the Navy, Black, Taupe and Coral (shown above).  All of these are gorgeous!


What Skechers sandal styles are you going to rock this season? Tell us here!



Spring finally arrived yesterday and we’re all hoping that means warmer days filled with sunshine are here to stay. After a winter cooped up inside, this is the time of year that encouraging outside play is an essential must-do for your kids. And setting the tone on this first Monday of the season will help build better play habits that carry through summer and beyond. Playing outside encourages creativity, drives social development and promotes physically active fun for growing boys and girls. Whether it’s tag with the neighborhood kids, organized sports, imagining a land of outdoor make-believe, or exploring nature with the family—the great outdoors opens up their worlds in ways not possible sitting in front of a TV, iPad or video game console. Wasn’t it so much easier before all those distractions? So be prepared as they might grumble at first, but make it your must-do to guide them, help them, convince them, even push a little if you have to…because going outside really is that important.

What was your favorite outdoor play activity growing up?  Let us know in the comments!


Photos of Ava, Savannah, and Judah by Ruthie Ridley. To see more of her images, follow @ruthieridley on Instragram and check out her blog at


Spring has arrived at Skechers! It’s time for bright colors, stand out designs and fresh new textures, which is exactly what Skechers delivers in our kids’ collections. We asked our style-savvy merchandisers to let us know the latest for little ones… check them out!



Girls Lifestyle 1



Girls 1

The cheerful new Skech Air – Laser Lite showcases the traditional bouncy fun air pocket outsoles of our Skech-Air styles, with Skechers’ signature gel infused memory foam insole that will make a girl feel like she is walking on clouds. The ventilated Skech Knit mesh perfectly hugs the foot – and the shoe’s bright, vivid, fashion-right colors make this style a great addition to any girl’s spring wardrobe, comfort included!



Girls 2

Warmer weather is the perfect time for outdoor play time, and every girl needs a “go-to” sneaker that will keep her comfy and looking extra cool. Skechers Burst (at Skechers Retail) is our newest lightweight lace-up – and the cool electric pink pops, flat knit mesh and Skechers Air-Cooled Memory Foam make it perfect for school, the park or a day out with family. And since this style is also available for adults, it’s the perfect opportunity for mommy-and-me matching. So sweet!



Girls 3

Deliver dazzling looks, charming girly details and electric color pops in Twinkle Toes‘ new lace-up mid-top sneaker, Shuffles – Starlet Pose. Skechers’ signature lighted rhinestone toe caps get a fresh new update with glitter accents and stitched hearts! Bright metallic colors, a side zipper and fun laces give this lighted sneaker glitz and glamour that will make every girl fall in love. Pair up with some youthful fun and a sweet smile and you have a perfect combination for a lovely sparkling, spring day!



Boys Lifestyle 1



Boys 3

The vibe is fun and carefree… vibrant colors are the big trend right now! Flashpods have all the bells and whistles, and with seven lights chasing and blinking with every step, he’ll love to blaze a vibrant trail in the Flashpod – Scoria.  Even better, the on/off switch on the side can deactivate the lights when needed. With the metallic stripe designs on the side panels and a vibrant translucent midsole panel, he will be photogenic anywhere he goes.



Boys 2

Fashion is the ultimate form of self-expression, and the Neutron sneaker serves as the perfect canvas for this trend. It can easily take boys from the classroom to the playground with hoodies and jeans. The ombre color effect mesh upper and unique 3D-printed overlays on front and sides is sure to cause a great reaction, thanks to its cool, sporty style.



Boys 1

The future is now… and a technical fabric along with Skechers Gel-Infused Memory Foam plays well to this trend in the Fast Volt athletic sport sneaker. Complete with a dual-color mesh fabric upper and zig-zag strap, the Fast Volt trainer is designed for speed! It’s sure to add some high-intensity sport style to his look.


What Skechers Kids styles are your little ones wearing this spring? Tell us in the comments!



One of the best parts of the annual Skechers Pier to Pier Friendship Walk is when we get to share the funds raised from the event – and last week was one of these special milestones. Supported by celebs like Brooke Burke-Charvet, Sugar Ray Leonard and Denise Austin, the Skechers Foundation presented record-breaking funds: a $434,000 check for the Friendship Foundation to help children with special needs, and $932,000 dedicated to six education foundations. We also celebrated the launch of our scholarship program – with $25,000 in scholarships for 11 well-deserving high school students, who were recognized for their great potential, leadership and contributions to their schools and communities.

To see the annual donations from this event grow seven-fold since its first year in 2009 has been incredible for our Skechers team. Every day, we get to see the results first-hand: from the Friendship Foundation’s programs for children with special needs, to the long-lasting benefits it has on our schools’ teachers, libraries, award-winning programs and more.

The Walk has raised more than $5 million for kids through the years – all because of the generosity of headlining sponsor Nickelodeon, numerous companies like Wells Fargo, Steel Sports, South Bay Vein and Laser Group, The Claudette and Ethan Rickett Care Foundation and, and celebrities, friends and families who want a better future for our children. We look forward to our 2016 Skechers Pier to Pier Friendship Walk, and continuing this wonderful tradition for years to come.

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