Author Archives for SKECHERS

About SKECHERS

SKECHERS outfits the world with more than 3000 lifestyle and performance footwear styles for men, women and kids.

SKECHER STREET HITS THE STREET

Meet Skecher Street Los Angeles: an edgy, new sneaker collection inspired by the urban street scene. Designed in LA, the collection takes the hottest shoe trends and wraps it into a fresh new footwear line (an amazing idea, we think).

Skecher Street’s Uplift – Wild Thang casuals in Zebra and Leopard.

In line with the season’s leading fashion trends, Skecher Street delivers sneakers, platforms and fashion trainers with premium metallic finishes, sophisticated takes on glimmer embellishments and playful embroidered pairs with star and graphic elements. We love how every style is unique, but can also be worn all the time and complement any look.

We’re so thrilled that fashion editors are into the collection, as well as much adored fashion influencers, including Mel Joy,  Koleen Diaz, Rachel Iwanyszyn of Jaglever, and others. Thanks for the love!

 

All of Skecher Street’s new styles come with the comfort and cushion you already love from big sis (SKECHERS). Skecher Street even has a patented Rise Fit technology that gives some of their styles more height, but Rise Fit’s contoured barefoot liners feel luxurious and just as comfy as your favorite flat. A great idea, right? Style. Comfort. Confidence. Triple the fun, triple the love. Three times as good.

Skecher Street’s Hi-Lite – Sugar High hi-tops in Off White.

To celebrate Skecher Street’s launch, we took our new styles on a tour of Venice Beach to shoot the collection, and are giving away a couple pairs on Instagram (Indicate which channel). Tell us your favorite Skecher Street style in the IG comments, tag a friend and you can win! Want to shop the line? You’ll find it at skechers.com, leading retailers and Skechers stores.

Follow @SkecherStreetLA to see what LA neighborhood we’ll be hanging out in with our #SkecherStreet style.

Shown above: Skecher Street’s Uplift – Wild Thang casuals in Zebra and Leopard, and Hi-Lite Sugar High high-tops in Off White.

Clockwise below: Skecher Street’s Hi-Lite – Perf-ect in Black; Lola – Metal Mayhem in Charcoal/Silver; Alba – Wild Walkers in Leopard; Omne – Jungle Jog in White/Silver; Hi Lite in Black/Gold; and Alba – Wild Walkers in Leopard.

 

 

READ UP FOR SUMMER

Featured: the men’s Relaxed Fit: Tantric – Salman sandal in Black and the women’s Multi/Black Meditation sandal (at select stores).

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As amazing as the great outdoors gets during the summer, kicking back with an incredible book can be just as magical! Whether it’s a classic tome or the must-have pulp of the season, there’s no greater way to laze the days away than to get lost in a great story. To celebrate, we collected some of our favorite books as well as the greatest independent bookstores we know.

OUR FAVORITE INDEPENDENT BOOKSTORES

Powell’s Books, Portland – this isn’t so much a bookstore as a literary landmark: the biggest used and new bookstore in the world, it takes up an entire city block, stacked with 3,500 unique sections of one million books. Its convenient location in the heart of downtown Portland’s Pearl District makes it the perfect place to get lost in great stories and ideas. City of Books, indeed!

Strand Book Store, New York City – Head over to Manhattan’s East Village and you’ll find The Strand’s “18 Miles Of Books” – everything from new to used and rare offerings. Hailed by the New York Times as the undisputed king of NYC’s indy bookstores, The Strand’s fame has made it a guest player in movies, TV… even a namecheck in a Steely Dan song!

Weller Book Works, Salt Lake City – Sometimes the charm in a place comes from the people who populate it, and that’s no exception here. A new, used and rare bookstore founded in 1929, the family business continues with legions of followers (now located in historic Trolley Square).

The Elliott Bay Book Company, Seattle – A great selection, relaxed environment and frequent readings, events and clubs make this multilevel bookstore one of Seattle’s most dynamic literary offerings.

The Last Bookstore, Los Angeles – true to the creative spirit of LA, this downtown bookstore is the city’s largest – offering everything from used and new tomes to vinyl, graphic novels, DVDs and local art. A true creative (and let’s face it, tourist) destination for people who are avid about their books, music and more.

Sundance Books and Music, Reno – Want to find your favorite new novel in a grand old mansion? Sundance is the place to go! A totally unique two-story historic house, this awesome store is clearly beloved by its staff and visitors, and perfectly houses everything from books to records, gifts and more.

Pages, Manhattan Beach – Right next to SKECHERS’ headquarters, this cool beach town bookseller offers loads of fiction, nonfiction and kids’ tales, along with gifts and greeting cards.

Want to learn more about these and other great local haunts for readers? Check out WhereTraveler’s Top 10 here.

OUR TOP TOMES

The BOBS 2nd Take Pup Smarts and Outpaws sandals in Black.

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Here are some great books to get lost in this summer – courtesy of our team!

“I would suggest the following two ideas: 1) Diving into The Opposite of Loneliness: Essays and Stories by Marina Keegan; 2) Rereading the entire Harry Potter series (I don’t do this, but have friends who do).”

– Lena

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“A few of my favorite books: The Pact by Jodi Picoult; The Girl on the Train by Paula Hawkins; Tuesdays with Morrie by Mitch Albom.”

– Janice

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1984 by George Orwell. These are interesting times we live in, so I plan on spending a few beach days reading this happy go-lucky novel to keep my mind off the real world because Big Brother and the Cult of Personality certainly isn’t at all relevant today.”

– Gunther

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“Most of my books happen at bedtime with the kid – and a couple of my current favorites are Tap the Magic Tree and Mix it Up! They’re really fun, interactive stories that really get children engaged on every page.”

– Deanna

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“I have two books, sometimes three, going at once. Fiction, non-fiction, and introspective. I just finished Lucky Boy by Shanthi Seharan. So topical (way to close to reality), poignant and well-written. Thoroughly recommend but hold on! So now I’m looking for the next fiction and I think it will be A Separation by Katie Kitamura—it’s smaller (perfect for my work trip this month) and is said to be literary and a thriller (perfect for that long plane ride). As far as non-fiction, John Doe’s Under the Big Black Sun: A Personal History of L.A. Punk.—loving it!”

– Ashley

What are your favorite books, places to read and independent bookstores? Any books you can’t wait to take on your next vacation? Tell us your favorites!

The women’s Ultra Flex – Bright Horizon casual in Navy/Pink and men’s Boyar – Molsen casual in Navy.

SHOE HACKS YOU’LL LOVE

For those who love to think out of the box on sprucing up their sneaks and sandals, we have a slew of hacks for you! Whether your shoes are too tight, need a little refresh or you just want to give them a totally new look, these style secrets are a great way to ramp up your shoe game. Read on for easy, fun ways to make your Skechers go the extra mile!

STRETCH YOUR STYLE

Got a pair of sandals that you totally adore, but are a little too tight? Put your socks to work! Slip a thick pair and wear your shoes over them (at home is fine; we’ll keep this look just between us) and your shoes will gradually loosen up over time. Whip off those socks… and your perfectly stretched soles are ready to rock!

The women’s Parallel – Strut sandal in Black.

POWDERPUFF GIRL

Some soles can squeak a little when you walk (not that ours do!)… and the cure-all may be right in your closet! Just shake a little baby powder into your shoes, and it can keep the sound at bay. Plus, baby powder has a nice scent for those who want to freshen up their soles.


The Flex Appeal – Newsmaker sneaker in Aqua for women.

TEA TIME

For shoes that have a little more stink, something as simple as tea bags can do the trick! The below Skech-Knit shoe is great for letting your foot naturally breathe, but for those styles that don’t breathe as well, tea bags are a totally natural alternative to shoe deodorants, and you can make them any scent you please… just raid your kitchen cabinets for your personal favorites, drop a couple dry, unused tea bags into smelly shoes and let them sit for a wonderfully scented solution to old soles.

The men’s Arcade sneaker in Navy.

LOVE TO LACE

Here’s a totally easy way to spruce up your lace-up sneaks, without buying anything at all! Skechers sneakers come with two sets of laces, so you can always go crazy with a new color. Explore new ways to lace up your sneaks – a simple new pattern can give your old soles an entirely new look. It’s especially great for updating kids’ sneaks; invite them to come up their own new designs… they’ll soon be showing them off to their friends at school!

The boys’ Air Advantage sneaker in Black and Royal Blue.

FRAYED NOT

Are your laces getting a little frayed at the edges? Extend their life with a couple pieces of tape from your drawer… just wrap them around the ends, and you’re done! It’s simple and quick – and when you get home, you can always switch them out with your second set of Skechers shoelaces!

The girls’ Skech-Air Deluxe sneaker in Lavender/Multi ombre.

Have any great shoe hacks that you love? Share your top tricks in the comments!

 

MEMORIAL DAY MADNESS

Hike it, swim it, walk it, rock it – it’s Memorial Day! We’re thrilled that summer’s finally here, and are ready to take on the holiday head (and feet) first in style…

In celebration, we asked what our team is up to for the holiday – read on to see where we’re escaping to!

A water ski trip at Lake Tahoe… can’t wait!

   – Vera

Here are some three-day weekend ideas I have done with my family/friends in the past:

1. Joshua Tree National Park – Great camping grounds, I suggest waking up early and watching the sunrise over the rock formations.  Such a beautiful desert landscape.

2. San Diego – nice change in scenery from LA. Quieter and great Mexican food!

3. This is not really a specific destination, but I suggest biking up the coast. Even if the destination is just a couple towns away, it’s still a fun activity to do with a group.

   – Joah

BIG SUR! A quick (ish) trip up the coast to camp, roast marshmallows, hike and go off the grid for a little!!

   – Selena

The great thing about recently moving to Manhattan Beach is truly in fact, the beach! This Memorial Day I am looking forward to spending an extra day with the sand between my toes, breathing in the fresh ocean air.

   – Blake

My only priority this Memorial Day weekend is to sit poolside in Palm Springs and work on my tan while reading a good book. What better way to kick off summer?

   – Amelia

I’m going down to San Diego to enjoy the sun and have a BBQ with a bunch of college friends!!

   – Brooklyn

My weekend plans are to spend all three days at the beach!

   – Rick

Dream weekend:

Take Friday off, depart local airport in a private jet.

Hawaii.. Maui with a side trip to Lanai.

Enjoy the beach, warm water, umbrella drinks, hiking, kona coffee, sunsets and natural beauty with my husband.

Monday… fly home in the private jet.

   – Zoey

My favorite long weekend getaway from LA is up to Los Olivos, CA—a fantastic winemaking destination about two hours away. A few couples rent a big house together and we spend the days visiting all the local wineries, afternoons in the pool and the evenings working the grill to cook tasty dinners. It’s hard to come back on Tuesday!

   – Gunther

Anywhere with water and sunshine! There’s nothing like a long weekend in the sun and a body of water nearby to cool off in. 

   – Darya

I really like to do as little as possible!  Maybe BBQ with friends, check out Fiesta Hermosa, go to the beach, but REALLY early – because I hate crowds and traffic.

   – Quinn

My favorite destination for long weekend would have to be Rosarito, Mexico. Any opportunity we get, my family and friends and drive down, just South of the US/Mexico border, and rent a beach house where we relax in the sand and enjoy each other’s company. It’s the perfect getaway without the hassle of traveling long-distances.

   – Selina

What are you up to this weekend? Share your big plans in the comments!

MOTHER’S DAY STYLES WITH ADITI

In celebration of Mother’s Day, we reached out to photographer and blogger Aditi Mayer, who offered an insightful take on how she and her mother approach the special day with love and style.

Throughout the years, I’ve come to see the ways in which style has become, more and more, a medium for exchange and bonding between my mother and I.

For me, there has been an evolution: as a child, you’re dressed at her will; as a teen, you rebel against all that she prefers; and entering adulthood, you find your style is beginning to mirror her more and more. Let the closet sharing begin!

Shoes are a natural piece that one shares: their longevity, durability, and timelessness make it a medium for exchange and expression.

In honor of Mother’s Day, my mom and I came together for a photo shoot in some of our favorite Skechers pieces encompassing two approaches: formal and casual, both with comfort (a big must for us both). Some of our favorite looks are the Parallel – Structure sandal and the Livin Dream sandal (at select Skechers stores).

My mom and I are both suckers for added height to any outfit. But if there’s one thing that links us both, it’s that we need comfort. Wedges and platform styles are our best friends. These two styles have quickly become our daily wears, that transcend from our work lives to events. Jackpot.

 

As much as we love heels, we need our share of the everyday flat — something that’ll translate to hiking terrain, bike rides, and rolling green hills. One of our biggest feats in finding the perfect flat was getting a pair that had aesthetic quality, a color that paired well with many outfits, added support for our flat feet, and a great sense of grip on the bottom.

We’ve prevailed! For the days we need a little extra comfortable loving, or know that the outdoors are in our agenda, we wear BOBS Pureflex – Supastar and Relaxed Fit: Bikers – Lounger (more colors of these are also available at select Skechers stores).

Thanks to Skechers for helping us find our favorite pairs for the spring and summer. We’re ready for a Mother’s Day that can span everything from the outdoors to an evening out!

Aditi Mayer is the photographer and blogger behind ADIMAY.com, a site that explores the intersection of artistic expression and social action. She is passionate about using style as an agent to discuss a wide array of issues, from social politics to sustainability. Find her on Instagram at @aditimayer!

GET OUTSIDE IN SKECHERS

The cold is finally fading, and warm months are ahead. Time to take a deep breath of fresh air and head outdoors for fun in the sun!

Wherever you like to trek – the beach, mountains or something off the grid – we have an outdoor sandal that fits your lifestyle. Our Modern Comfort Reggae Collection is built to last, with super strong nylon mesh uppers and a nicely constructed bottom that provides your feet with hours of comfort.

Check out our new commercial starring our hottest outdoor sandals for spring!

Want a closer look at some of the commercial’s styles? Here’s a showcase with expert input from our style merchandiser:

 

OUTDOOR BOUND

A new addition to our Reggae family, the Haystack sandal has flat wide nylon mesh straps that adjust to the width of your foot. The toe thong gives it an updated look. Available in Navy/Pink (pictured), Black/Gray and Fuchsia.
PRETTY PERFECT

Lots of straps give our Loopy toe thong slingback sandal some dimension with an adjustable back to give you the comfort you deserve. Available in Mint (pictured), Chocolate/Blue, Blue/Pink and Teal.

 

COOL + COLORFUL

Back by popular demand, our Zig Swag toe thong sandal is backless for easy on/off wear. There is an adjustable band at the top to accommodate narrow and wide feet alike. Available in Navy (pictured), Gray, Natural and Black (at select Skechers stores).

 

SO CUTE IN CORAL

Like a flip-flop, but don’t like the lack of support on your foot? Look no further: the Space Cadet sandal has a flip-flop design with the comfort of a Reggae bottom – and a gorgeous punch of color. Super HOT! Available in Coral/Multi (pictured).

 

A BOLD BASIC

The versatile Kooky sandal is simply designed with wide flat nylon mesh straps and adjustable closure to keep you nice and cozy – whether you’re relaxing or strolling on the shore. Available in Black (pictured), Charcoal, Gray, Brown, Natural and Teal.
HIT THE TRAIL

It’s hard to choose our favorite, but the Trailway sandal is one of our top picks. Total comfort in this webbed design toe thong. Great basic colors to choose from: Black (pictured), Chocolate and Olive, also Gray and Natural at select Skechers stores.

 

SWEET + STRAPPY

Punching up the multi-strap toe thong with bright, beautiful colors, this Happy Rainbow Reggae sandal with the cute design on the nylon mesh is the pot of gold at the end of the rainbow! Available in Coral (pictured), Gray, Natural, Black, Purple, and Green (at select Skechers stores).

 

DECK OUT IN COMFORT

This Reggae sandal may look basic, but its two-strap styling and adjustable toe and ankle closure may just make it the most comfortable sandal in our assortment (and worthy of its Decked Out name)! We kept it simple on the colors, too with Black (pictured), Charcoal, Gray and Natural.
GO-ANYWHERE STYLE

We’re loving the beautiful colors in this Jamrock sandal! The multi-rope webbing and adjustable straps provide comfort while the great colors will have everybody asking, “What are you gonna do in those shoes?” Available in Charcoal with teal and purple (pictured).

So many styles to choose from! Which one is your favorite? Tell us in the comments!

SKECHERS CELEBRATES EARTH DAY

Many of us are making plans for Earth Day tomorrow (from cleaning up parks and preserves, to simply being mindful of our impact on our environment) – and we as a company thought that a wonderful way to celebrate the natural beauty of our planet, would be to spotlight some of our styles in one of the world’s most beautiful epicenters.

We reached out to the ever-talented photographer Megan Costello, who gave us a gorgeous glimpse of life on the beaches of Oahu – and she put our styles right at the center of the action: everything from our sandals (Reggae – Decked Out, Reggae – Loopy and Upgrades – Sailin for her, Pelem – Emiro for him) to sneakers (Skech-Air – Element for her, Burst – Shinz for him).

Her images are a breathtaking, moving reminder of how captivating our planet is, and what we stand to gain when we take simple steps to preserve it.

We may not all live on a beach in Hawaii, but there is beauty in every corner of our world. Whether we’re going digital, toting personal grocery bags or riding our bikes a little more often, there are endless ways to start new habits that don’t just improve our planet, but also make us proactive, engaged participants in the world around us.

How are you making a difference on Earth Day and the days that follow? Tell us in the comments!

Megan Costello is a photographer and filmmaker based in New York City and Oahu. Specializing in surf, fashion and science content, she is the founder of Avalanche Vocals Productions and Fin the Journal. Learn more on her website avalanchevocals.com and follow her on Instagram.

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