Monthly Archives: April 2017

HOT STYLES FOR FESTIVAL SEASON

For nearly two decades, people of all ages from around the world have been lured to the desert in a Spring ritual to the Coachella festival as it kicks off the summer music fest season. These days more than 200,000 attend the iconic event held over two weekends in Indio, California. Most come for the music–with over 200 artists performing spanning every genre–that becomes a soundtrack to a fashion show occurring on the lush polo field grass. With temperatures hovering in the triple digits, Coachella offers an early exposure to sweaty summer sunshine, and with it a glimpse on the fashion trends coming in the months ahead.

The perfect festival outfit shows off personality, adapts with the weather, and keeps you comfortable through three days on your feet for 12+ hours walking miles from stage to stage.  And before or after you enter the gates, you want to be looking amazing and feeling great at the campsite, rocking out with your crew at the rental house, or lounging poolside.  Every festival may have a different feel but the concept remains the same—define your style with comfort and you’ll make it to the last set on day three!

And when it comes to comfort, Skechers always delivers.  We found a few fabulous women attending Coachella who rocked and amazingly styled their Skechers for the festival. We love these looks and hope these ladies will spark ideas on how easily you can add a little Skechers to your fest fashion plan. Alison Harvard (@AlliHarvard) poses on one of the pristine landscaped golf courses where all the best Coachella houses can be found in D’Lites – Reinvention at top and in a variation on our pink 2nd Take – Fall For Me sandal above left.  Above right Mia Stammer (@MiaStammer) shows us how to style that same pair of D’Lites only this time in black and white.

You’re sure to see Colleen Kelly (@Colliscool) wearing something like the above when she’s working her way to the front of the crowd for her favorite set. At left is the D’Lites – Reinvention again in a third color option—Mint (there’s also Gray, Pink and Navy options not seen here!) and on the right is the D’Lites – Fresh Catch sandal in black.  Below Jac Vanek (@Jacvanek) proves that footwear truly is the foundation for every look…ready for the dance tent with a totally different styling of the black and white D’Lite sandals on the left and a more relaxing afternoon of indie rock on the main stage in her pink sandals at right.

Inspired?  There’s lots of fun to be had in the months ahead—with some of largest upcoming festivals including Stagecoach this weekend in Indio, California; Sasquatch! near Seattle on Memorial Day weekend; June brings Bonnaroo in Tennessee, Governors Ball in New York City and Electric Daisy Carnival in Las Vegas; LA’s FYF Fest is in July this year; plus Lollapalooza in Chicago and Outside Lands in San Francisco come August before Electric Zoo New York, Bumbershoot in Seattle and Philadelphia’s Made in America festival all close out the season on Labor Day weekend. And that’s just top highlights from the United States!

No matter where you’re going this summer, lounge time is always key.  Relax by the hotel or house pool before you hit the event. Festival going is hard work…you deserve to be refreshed!  Isabella Peschardt (@ibellapeschardt), seen below preshow in the Indulge 2 – Urban Safari sandals, understands the strategy.

Let us know what big music event you’re looking forward to most this summer in the comments! And show us how you style your favorite pair for the festivals with #Skechers on Instagram!

 

GET OUTSIDE IN SKECHERS

The cold is finally fading, and warm months are ahead. Time to take a deep breath of fresh air and head outdoors for fun in the sun!

Wherever you like to trek – the beach, mountains or something off the grid – we have an outdoor sandal that fits your lifestyle. Our Modern Comfort Reggae Collection is built to last, with super strong nylon mesh uppers and a nicely constructed bottom that provides your feet with hours of comfort.

Check out our new commercial starring our hottest outdoor sandals for spring!

Want a closer look at some of the commercial’s styles? Here’s a showcase with expert input from our style merchandiser:

 

OUTDOOR BOUND

A new addition to our Reggae family, the Haystack sandal has flat wide nylon mesh straps that adjust to the width of your foot. The toe thong gives it an updated look. Available in Navy/Pink (pictured), Black/Gray and Fuchsia.
PRETTY PERFECT

Lots of straps give our Loopy toe thong slingback sandal some dimension with an adjustable back to give you the comfort you deserve. Available in Mint (pictured), Chocolate/Blue, Blue/Pink and Teal.

 

COOL + COLORFUL

Back by popular demand, our Zig Swag toe thong sandal is backless for easy on/off wear. There is an adjustable band at the top to accommodate narrow and wide feet alike. Available in Navy (pictured), Gray, Natural and Black (at select Skechers stores).

 

SO CUTE IN CORAL

Like a flip-flop, but don’t like the lack of support on your foot? Look no further: the Space Cadet sandal has a flip-flop design with the comfort of a Reggae bottom – and a gorgeous punch of color. Super HOT! Available in Coral/Multi (pictured).

 

A BOLD BASIC

The versatile Kooky sandal is simply designed with wide flat nylon mesh straps and adjustable closure to keep you nice and cozy – whether you’re relaxing or strolling on the shore. Available in Black (pictured), Charcoal, Gray, Brown, Natural and Teal.
HIT THE TRAIL

It’s hard to choose our favorite, but the Trailway sandal is one of our top picks. Total comfort in this webbed design toe thong. Great basic colors to choose from: Black (pictured), Chocolate and Olive, also Gray and Natural at select Skechers stores.

 

SWEET + STRAPPY

Punching up the multi-strap toe thong with bright, beautiful colors, this Happy Rainbow Reggae sandal with the cute design on the nylon mesh is the pot of gold at the end of the rainbow! Available in Coral (pictured), Gray, Natural, Black, Purple, and Green (at select Skechers stores).

 

DECK OUT IN COMFORT

This Reggae sandal may look basic, but its two-strap styling and adjustable toe and ankle closure may just make it the most comfortable sandal in our assortment (and worthy of its Decked Out name)! We kept it simple on the colors, too with Black (pictured), Charcoal, Gray and Natural.
GO-ANYWHERE STYLE

We’re loving the beautiful colors in this Jamrock sandal! The multi-rope webbing and adjustable straps provide comfort while the great colors will have everybody asking, “What are you gonna do in those shoes?” Available in Charcoal with teal and purple (pictured).

So many styles to choose from! Which one is your favorite? Tell us in the comments!

SKECHERS CELEBRATES EARTH DAY

Many of us are making plans for Earth Day tomorrow (from cleaning up parks and preserves, to simply being mindful of our impact on our environment) – and we as a company thought that a wonderful way to celebrate the natural beauty of our planet, would be to spotlight some of our styles in one of the world’s most beautiful epicenters.

We reached out to the ever-talented photographer Megan Costello, who gave us a gorgeous glimpse of life on the beaches of Oahu – and she put our styles right at the center of the action: everything from our sandals (Reggae – Decked Out, Reggae – Loopy and Upgrades – Sailin for her, Pelem – Emiro for him) to sneakers (Skech-Air – Element for her, Burst – Shinz for him).

Her images are a breathtaking, moving reminder of how captivating our planet is, and what we stand to gain when we take simple steps to preserve it.

We may not all live on a beach in Hawaii, but there is beauty in every corner of our world. Whether we’re going digital, toting personal grocery bags or riding our bikes a little more often, there are endless ways to start new habits that don’t just improve our planet, but also make us proactive, engaged participants in the world around us.

How are you making a difference on Earth Day and the days that follow? Tell us in the comments!

Megan Costello is a photographer and filmmaker based in New York City and Oahu. Specializing in surf, fashion and science content, she is the founder of Avalanche Vocals Productions and Fin the Journal. Learn more on her website avalanchevocals.com and follow her on Instagram.

HOW TO CLEAN YOUR SHOES

There’s something special about a fresh pair of shoes right out of the box. From that new shoe smell to the unblemished look—we all love a brand new pair. Of course the more you wear your favorite pair, you have to understand that a little dirt or grime will show up over time.  Or if you’re unlucky, you’ll accidentally step in mud—or something worse!  And if we’re talking about kids—all bets are off when it comes to keeping anything they wear pristine.

Fortunately, we have some tips to help keep your Skechers in the best shape possible. With proper care you can extend the life and look of your favorite pair.

A FEW NOTES BEFORE WE BEGIN…
Never machine wash light-up shoes—or any shoes that include any form of electronics. The batteries and wires don’t like being fully submerged in water!  For regular non-leather sneakers, first try to hand wash the shoes with cold water using a damp cloth with a mild detergent.

NYLON / MESH SHOES
Most non-leather casual shoes can be safely machine washed—if needed—on the gentle cycle and air-dried. Apply a protectant such as Skechers Water Proofer Spray to guard the shoes from water and stains. For shoes with Skechers Memory Foam™ insoles, allow shoes and insoles to air dry for 10 to 12 hours to ensure the insoles are fully dry.

PERFORMANCE SHOES
Machine washing Skechers GOwalk and Skechers GOrun shoes is not recommended. Start by removing excess dirt from the upper and outsole by using a small brush or towel. Then create a soapy mixture by combining warm water and a small amount (a few drops) laundry detergent. Finally, dip the brush or cloth into the soapy mixture. Wipe down the affected area. Apply a small amount of clean, warm water with the brush or cloth and brush/wipe off the excess soap. Allow the shoes to air dry.

LEATHER SHOES
Apply a protectant such as Skechers Water Proofer Spray to guard the shoes from water and stains before wearing in wet conditions. Use a leather cleaning lotion or spray such as Skechers Athletic Cleanser to clean. Apply a leather lotion or oil periodically to keep the leather supple. Do not machine wash leather shoes.

For smooth leather, the shoes will need cleaning and care with shoe creams or polishes. Select a neutral shade or a color nearest to the color of the shoes. Remove all the dust with a damp cloth. Never polish wet shoes.

For scuff resistant leather, remove minor scuffs by simply rubbing them with your hand. The natural oil in your hand restores the original look of the leather. For deeper scrapes and scuffs, use a soft and neutral polish. This process moisturizes and replenishes the natural oil in the leather leaving a shiny coating that will prolong and sustain the wear of the leather.

SUEDE OR NUBUCK SHOES
Apply a protectant such as Skechers Water Proofer Spray to guard the shoes from water and stains before wearing in wet conditions. Do not machine wash suede or nubuck shoes. When shoes are dry, brush with a dry rubber sponge or soft brush to eliminate any clinging dirt. Regular use of a soft brush will keep the nap of the suede free from dust. Stubborn stains should be removed with commercial stain remover suitable for the suede or nubuck material.

LIGHT-UP SHOES
Machine washing light-up shoes is not advised as it may damage the lights. Clean with mild soap, warm water, and a soft cloth.

DRYING WET SHOES
Never put wet shoes in a clothes dryer or near a heat source—this includes anything that would force dry your shoes like a radiator, tumble dryer, fireplace, hairdryer or any other source of direct heat. The heat source may melt or otherwise damage your shoes. Always allow shoes to dry naturally at room temperature. Stuff the shoes with paper and let them air dry. Use a shoetree to help your shoes maintain their shape when not in use.

ELIMINATING ODOR
Apply a deodorizing product such as Skechers Odor Eliminator Spray to keep shoes fresh and odor-free. This spray is specifically formulated to deodorize and freshen Skechers footwear and you can find it on SKECHERS.com here.

Another effective solution to this issue is Baking Soda or Activated Charcoal (which can be found at most pet stores that sell fish tank/aquarium items). Simply put the powder of your choice in a bag, set your shoes on top of the powder, tie up the bag and let the shoes sit in the bag for 2 to 3 days.

 

INTRODUCING YOU BY SKECHERS

We’re excited to announce the launch of a new women’s footwear collection from Skechers that combines lifestyle & wellness. It’s versatile. It’s active. It’s designed for YOU and inspired by YOU because…

YOU are unique.
YOU are adventurous.
YOU deserve good things in your life.
YOU are beautiful.
YOU project kindness and empowerment.
YOU care about the world.
YOU believe in possibilities.
YOU make time to breathe and to move and to stop and love the people around you.

YOU are making it happen while also taking care to be kind to yourself. YOU by Skechers™ is designed with YOU in mind, whether you’re on the move, at work or chasing dreams. YOU can have amazing comfort and support AND your own unique and fun style in the same shoe.

To celebrate YOU, we’ve recruited an amazing team of wellness and healthy living gurus to guide and inspire so check back often for guest blogs in the months ahead. See the story of YOU unfold @YOUbySkechers on Facebook and Instagram. And we would love for YOU to engage the conversation by sharing images that illustrate how YOU live and wear the new collection with #YOUbySkechers.

Check out the initial assortment of YOU by Skechers footwear today at skechers.com. More styles and colors will be coming soon!  Let us know what you think of the new collection in the comments!

SHOP EASIER WITH THE SKECHERS APP

We launched our mobile app a few months ago and if you haven’t installed it yet on your phone we have to ask—what are you waiting for? If you’ve ever wondered what it feels like to have an entire Skechers store right in your pocket—then you need to download the app STAT because that’s really what it is!  Shopping for your favorite Skechers footwear, watches, socks and apparel has never been easier!

At any given moment, no matter where you are and the need for Skechers strikes —you can pull out your phone and instantly search the entire collection to quickly locate styles, colors and sizes.  You can even get inspired by Skechers fans around the world in the #ShopIG section.  See how others are styling their favorite pairs as you scroll through images posted on Instagram with direct links to purchase.  And when you find your perfect pair, share it on social media to get a second opinion from friends and family!  And we make checkout a breeze thanks to Apple Pay and Android Pay on compatible devices. Explore. Find. Buy. Everywhere you go!

We want to keep you in the loop so the app also gives you easy access to your SKECHERS Elite account to track points and stay on top of when that next reward is ready for redemption. Plus stay informed on all our campaigns by checking out the latest Skechers commercials right in the app.

So now that you know what you’re missing…have you downloaded the Skechers app yet?  It’s the ultimate tool for every member of the SKECHERS Elite. Visit your device store below to get the app and start shopping right now!
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SPRING’S PRETTIEST SANDAL FLATS

We’re celebrating spring with sandal flats! We love giving our soles a warm weather break with sandals that are easy on the feet – and Skechers is taking sandal comfort to a totally new level this season, with incredible cushioning that your heels can really sink into.

Take a look at these gorgeous MUST HAVE styles from our spring assortment, courtesy of our women’s style merchandisers… they’re prettier than ever, with everything from sparkly stones and pretty prints to studded statements, chevron and more!

ROCK THE ROCKS

The perfect blend of bling and comfort, Meditation – Chill Vibes is the softest, most durable sandal flat – with a luxurious look that can dress up or down for any spring outing. The pretty rhinestone details look gorgeous – and the addition of yoga foam will have your feet saying ohm… Namaste! Shown in Chocolate; also available in White and Navy.

GO WILD

Knit sling thongs have been all the rage for quite some time now, but the Indulge 2 – Urban Safari sandal takes it up a notch with a pretty Ikat print and a luxe foam bottom that keeps your feet in total comfort. This is an office favorite – it’s perfect for work and play! Shown in White/Black and Black/Natural.

SAY IT WITH STUDS

We love this gorgeous Indulge 2 – Free Fallin’ Roman thong sandal – it makes a statement, but is also totally versatile. Plus it has luxe foam to keep your feet feeling happy and trend-right with the microfiber suede and studded details! Shown in Black; also available in Taupe.

GLAM UP YOUR GAMS

We love glitz, and this little Indulge 2 – Glitz & Glam rhinestone thong with luxe foam delivers. The chevron design and duraleather trim give it a fashionable edge that will be the envy of your friends! So simple, versatile and luxurious looking (and feeling). Shown in Black/Gray and Multi-Shaded Taupe.

Are you inspired to revamp your flats for spring? Tell us which style you’ll start with in the comments! And for those gearing up to head outdoors, keep an eye out for our hottest sport sandals in the next couple weeks!

 

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