• HOT STYLES FOR FESTIVAL SEASON

    For nearly two decades, people of all ages from around the world have been lured to the desert in a Spring ritual to the Coachella festival as it kicks off the summer music fest season. These days more than 200,000 … Continue reading

  • GET OUTSIDE IN SKECHERS

    The cold is finally fading, and warm months are ahead. Time to take a deep breath of fresh air and head outdoors for fun in the sun! Wherever you like to trek – the beach, mountains or something off the grid – … Continue reading

  • INTRODUCING YOU BY SKECHERS

    We’re excited to announce the launch of a new women’s footwear collection from Skechers that combines lifestyle & wellness. It’s versatile. It’s active. It’s designed for YOU and inspired by YOU because… YOU are unique. YOU are adventurous. YOU deserve … Continue reading

  • SPRING’S PRETTIEST SANDAL FLATS

    We’re celebrating spring with sandal flats! We love giving our soles a warm weather break with sandals that are easy on the feet – and Skechers is taking sandal comfort to a totally new level this season, with incredible cushioning that your … Continue reading

  • SPRING CASUALS FOR MEN

    Gentlemen, it is time to SPRING into action! Put those boots aside and freshen up your look with a new pair of Skechers. Whether you are looking for fit, fashion or function, Skechers has you covered. Check out our men’s … Continue reading

  • MEGHAN TRAINOR DEBUTS NEW CAMPAIGN

    We’re thrilled to announce the launch of a new campaign with platinum recording artist Meghan Trainor!  In her second commercial for Skechers, we follow Meghan as she laces up her Skechers D’Lites and busts a few dance moves with her … Continue reading

SKECHERS CELEBRATES EARTH DAY

Many of us are making plans for Earth Day tomorrow (from cleaning up parks and preserves, to simply being mindful of our impact on our environment) – and we as a company thought that a wonderful way to celebrate the natural beauty of our planet, would be to spotlight some of our styles in one of the world’s most beautiful epicenters.

We reached out to the ever-talented photographer Megan Costello, who gave us a gorgeous glimpse of life on the beaches of Oahu – and she put our styles right at the center of the action: everything from our sandals (Reggae – Decked Out, Reggae – Loopy and Upgrades – Sailin for her, Pelem – Emiro for him) to sneakers (Skech-Air – Element for her, Burst – Shinz for him).

Her images are a breathtaking, moving reminder of how captivating our planet is, and what we stand to gain when we take simple steps to preserve it.

We may not all live on a beach in Hawaii, but there is beauty in every corner of our world. Whether we’re going digital, toting personal grocery bags or riding our bikes a little more often, there are endless ways to start new habits that don’t just improve our planet, but also make us proactive, engaged participants in the world around us.

How are you making a difference on Earth Day and the days that follow? Tell us in the comments!

Megan Costello is a photographer and filmmaker based in New York City and Oahu. Specializing in surf, fashion and science content, she is the founder of Avalanche Vocals Productions and Fin the Journal. Learn more on her website avalanchevocals.com and follow her on Instagram.

HOW TO CLEAN YOUR SHOES

There’s something special about a fresh pair of shoes right out of the box. From that new shoe smell to the unblemished look—we all love a brand new pair. Of course the more you wear your favorite pair, you have to understand that a little dirt or grime will show up over time.  Or if you’re unlucky, you’ll accidentally step in mud—or something worse!  And if we’re talking about kids—all bets are off when it comes to keeping anything they wear pristine.

Fortunately, we have some tips to help keep your Skechers in the best shape possible. With proper care you can extend the life and look of your favorite pair.

A FEW NOTES BEFORE WE BEGIN…
Never machine wash light-up shoes—or any shoes that include any form of electronics. The batteries and wires don’t like being fully submerged in water!  For regular non-leather sneakers, first try to hand wash the shoes with cold water using a damp cloth with a mild detergent.

NYLON / MESH SHOES
Most non-leather casual shoes can be safely machine washed—if needed—on the gentle cycle and air-dried. Apply a protectant such as Skechers Water Proofer Spray to guard the shoes from water and stains. For shoes with Skechers Memory Foam™ insoles, allow shoes and insoles to air dry for 10 to 12 hours to ensure the insoles are fully dry.

PERFORMANCE SHOES
Machine washing Skechers GOwalk and Skechers GOrun shoes is not recommended. Start by removing excess dirt from the upper and outsole by using a small brush or towel. Then create a soapy mixture by combining warm water and a small amount (a few drops) laundry detergent. Finally, dip the brush or cloth into the soapy mixture. Wipe down the affected area. Apply a small amount of clean, warm water with the brush or cloth and brush/wipe off the excess soap. Allow the shoes to air dry.

LEATHER SHOES
Apply a protectant such as Skechers Water Proofer Spray to guard the shoes from water and stains before wearing in wet conditions. Use a leather cleaning lotion or spray such as Skechers Athletic Cleanser to clean. Apply a leather lotion or oil periodically to keep the leather supple. Do not machine wash leather shoes.

For smooth leather, the shoes will need cleaning and care with shoe creams or polishes. Select a neutral shade or a color nearest to the color of the shoes. Remove all the dust with a damp cloth. Never polish wet shoes.

For scuff resistant leather, remove minor scuffs by simply rubbing them with your hand. The natural oil in your hand restores the original look of the leather. For deeper scrapes and scuffs, use a soft and neutral polish. This process moisturizes and replenishes the natural oil in the leather leaving a shiny coating that will prolong and sustain the wear of the leather.

SUEDE OR NUBUCK SHOES
Apply a protectant such as Skechers Water Proofer Spray to guard the shoes from water and stains before wearing in wet conditions. Do not machine wash suede or nubuck shoes. When shoes are dry, brush with a dry rubber sponge or soft brush to eliminate any clinging dirt. Regular use of a soft brush will keep the nap of the suede free from dust. Stubborn stains should be removed with commercial stain remover suitable for the suede or nubuck material.

LIGHT-UP SHOES
Machine washing light-up shoes is not advised as it may damage the lights. Clean with mild soap, warm water, and a soft cloth.

DRYING WET SHOES
Never put wet shoes in a clothes dryer or near a heat source—this includes anything that would force dry your shoes like a radiator, tumble dryer, fireplace, hairdryer or any other source of direct heat. The heat source may melt or otherwise damage your shoes. Always allow shoes to dry naturally at room temperature. Stuff the shoes with paper and let them air dry. Use a shoetree to help your shoes maintain their shape when not in use.

ELIMINATING ODOR
Apply a deodorizing product such as Skechers Odor Eliminator Spray to keep shoes fresh and odor-free. This spray is specifically formulated to deodorize and freshen Skechers footwear and you can find it on SKECHERS.com here.

Another effective solution to this issue is Baking Soda or Activated Charcoal (which can be found at most pet stores that sell fish tank/aquarium items). Simply put the powder of your choice in a bag, set your shoes on top of the powder, tie up the bag and let the shoes sit in the bag for 2 to 3 days.

 

SHOP EASIER WITH THE SKECHERS APP

We launched our mobile app a few months ago and if you haven’t installed it yet on your phone we have to ask—what are you waiting for? If you’ve ever wondered what it feels like to have an entire Skechers store right in your pocket—then you need to download the app STAT because that’s really what it is!  Shopping for your favorite Skechers footwear, watches, socks and apparel has never been easier!

At any given moment, no matter where you are and the need for Skechers strikes —you can pull out your phone and instantly search the entire collection to quickly locate styles, colors and sizes.  You can even get inspired by Skechers fans around the world in the #ShopIG section.  See how others are styling their favorite pairs as you scroll through images posted on Instagram with direct links to purchase.  And when you find your perfect pair, share it on social media to get a second opinion from friends and family!  And we make checkout a breeze thanks to Apple Pay and Android Pay on compatible devices. Explore. Find. Buy. Everywhere you go!

We want to keep you in the loop so the app also gives you easy access to your SKECHERS Elite account to track points and stay on top of when that next reward is ready for redemption. Plus stay informed on all our campaigns by checking out the latest Skechers commercials right in the app.

So now that you know what you’re missing…have you downloaded the Skechers app yet?  It’s the ultimate tool for every member of the SKECHERS Elite. Visit your device store below to get the app and start shopping right now!
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SANDAL UP FOR SPRING!

Welcome to spring… that time of year when the weather can’t decide whether to throw us some early summer sun, douse us in rain or freeze us with frigid temps!

Whether you’re baking or are still bundling up, it’s a great time to stock up on transitional wedges that tell the world you’re ready to step out in style, no matter what Mother Nature says.

Pedicure your toes to pretty perfection… we’re pulling out all the stops with these gorgeous open-toed looks for 2017, top picks from our awesome style merchandisers!

STRAPS ARE BACK

Wedges are hotter than a pistol, and we’ve chased this look to create a sexy strappy sandal that will make you the talk of the party. The Livin Dream chunky wedge sandal has a cork look bottom and criss-cross straps, giving it a retro look with modern comfort (perfect for an evening out)! Available in Tan and Black.

A SO-CUTE CLASSIC

Sassy Pants, who says you can’t have it all? This Livin Dream crocheted strappy sandal is so feminine with the sheer upper, yet so edgy with the cork wedge. You can go from work to an evening out and not have to stop to change (but you may want to if you have them in both colors)! Find it in Black and Natural at select Skechers stores.

SWEET, SWEET CROCHET

The Beverlee – Fancy Work sandal is one of our most beloved bottoms! It gives a little lift at 2-1/2″, it has luxe foam to comfort the foot and with a crocheted upper, it is tres Boho chic! You won’t want to take these off until summer is over! Available online in Black, and in Natural at select Skechers stores.

COOL IT IN CANVAS

Kick it by the pool in this Heartbreaker – Young Love canvas cut-out slide with incredibly comfy memory foam. It’s great if you need a little lift, as it has a 2-3/4″ heel which is just right. Available in Red and Navy.

Head back here next Wednesday for the latest men’s warm weather looks for 2017! Which of these sandals is your favorite spring fling? Tell us in the comments!

SKECHERS WINS AWARDS

We’re incredibly excited that the Flex Appeal 2.0 – Insights has been named a winner in SHAPE magazine’s 2017 Sneaker Awards! Read all about it in the April issue of SHAPE on newsstands now! This lightweight and super comfortable sneaker has been a huge hit for everyone who wears it and the monochromatic spinning black seen above as well as the white and black seen below are totally on trend for this season. Stay ahead of the curve and pick up a pair of this hot style at skechers.com right away!

When you hear the term “award season” there’s a good chance that entertainment industry trophy ceremonies like the Grammys and Oscars come to mind. Our footwear industry spreads the accolades as well and Skechers has been honored with a few big awards from our peers in the last few months. Fortunately, there were no misread envelopes or viral moments at our ceremonies!

To start, the Skechers KIDS collection has been recognized with a design excellence award in the Children’s category at the 18th annual Plus Awards. The prestigious awards are presented by trade publication Footwear Plus and co-sponsored by the Fashion Footwear Association of New York (FFANY). Nominees were selected and voted on by thousands of footwear retailers and consumers nationwide in recognition of the industry’s most compelling product offerings. We’ve done very well at the Plus Awards over the years with this being our ninth overall Plus Award for footwear design excellence and the third win for the Skechers Kids collection.

And across the Atlantic in the United Kingdom, Skechers has also been named Brand of the Year for an amazing third consecutive year at the 2017 Footwear Industry Awards. As if that top honor wasn’t enough, Skechers was additionally commended in the Ladies Footwear and Comfort/Wellness categories. Receiving this recognition is a testament to the strength of the Skechers brand internationally. The annual awards event was held a few weeks ago during the Moda Footwear Show and was supported by retailers and footwear industry organizations in the United Kingdom and the trade publication Footwear Today.

BOBS FOR DOGS HELPS SAVE THEM ALL

We’re so excited to share the latest chapter of our BOBS journey with you!

One of the most gratifying things about working at Skechers, is how we’ve been able to take our brand to new places… and one of our proudest is how we’ve partnered with you to make a difference in the world. Our BOBS for Dogs movement has been among our most embraced campaigns to date, with scores of customers snapping up our styles to help save the millions of animals euthanized in U.S. shelters every year.

We’ve committed at least $3 million to Best Friends Animal Society, and are presenting sponsor of fundraising events like Best Friends’ annual Strut Your Mutt celebration – where we share our BOBS for Dogs styles, giveaways and even field games for pooches and their owners! Beloved by dog lovers in 14 cities across the country, Strut Your Mutt has become a national phenomenon with a massive following. Celebrity pooch Tuna even stopped by to vamp in our shoes!

We’ve also taken the BOBS for Dogs movement to more than 400 of our stores, where our “Give Love” Valentine’s Day campaign supported Best Friends’ pet adoptions and inspired dog fans to find their perfect BOBS for Dogs shoes, register with Best Friends, donate thousands to shelter animals and adopt “The One” for a lifetime of love.

People really love the unique, animated styles of our BOBS for Dogs collection, and how they’re adorably fun but also totally serious about making a difference in animals’ lives. Our shoes have ranged from cute puppy and kitty prints (Pup Smarts / Kitty Smarts) to sweet pit bulls (Gentle Giants) and colorful pooch portraits (Paw-fection). You can see the entire BOBS collection here. (Sundae the Golden loves the red!)

Thanks for taking part in BOBS for Dogs… and join us for many more fundraising celebrations at our stores and Strut Your Mutt events!

 

SKECHERS PERFORMANCE LOS ANGELES MARATHON WRAP UP

Sixty runners from 35 countries representing all levels of athletes from around the globe came out to Los Angeles as part of the #GORUNLA campaign leading up the Skechers Performance Los Angeles Marathon on Sunday. It all started at the two-day pre-race expo at the Los Angeles Convention Center where runners, fans and supporters could find an exclusive collection of limited edition footwear, apparel and accessories including the super cool black and white Los Angeles Skechers GOrun Forza 2 seen above.  More than 33,000 stopped by the expo and passed through the massive Skechers Performance booth and had the chance to meet 2016 winner Weldon Kirui and Skechers Performance runner Kara Goucher.

And then on race day over 23,000 runners from all 50 states and 63 countries ran the 26.2 miles from Dodger Stadium to the Santa Monica pier. It was an extremely fun and exciting day for all involved! Several elite athletes wearing Skechers Performance footwear had great finishes including Jane Kibii from Kenya (seen below) who came in second at 2:36:14 and Heather Lieberg from the United States at 2:43:43 for the women as well as Weldon Kirui of Kenya who crossed the finish line fourth among the men at 2:13:24.

We’re also incredibly proud of all the first-time runners this year! Check out Sophie Geoffrion and Chloé Rochette from Quebec, Canada moments after they crossed the finish line—a first marathon completion for both who supported each other through training and every mile of the race. It’s always a thrill to see that joy after crossing the finish line!

After all the hard work it was time to party and relax…and we welcomed our #GORUNLA vip runners, the more then 50 runners from the Skechers team in Manhattan Beach, and all the event supporters at the Starlight Room VIP lounge near the finish line. At this point it was time to catch our breath…the 2018 Skechers Performance Los Angeles Marathon is now less than a year away!  Early bird registration is available through Friday, March 25…learn more at lamarathon.com!

And for some history of the brand and our ongoing title sponsorship of the Los Angeles Marathon, check out this feature interview with Skechers president Micheal Greenberg that aired during KTLA’s coverage of the race!

 

 

 

 

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