ELITE ATHLETE KARA GOUCHER JOINS SKECHERS PERFORMANCE TEAM

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We’re excited to announce that the Skechers Performance Division has signed long-distance runner Kara Goucher to join the Skechers Performance Elite Team. The Skechers Performance Division will be Goucher’s official footwear sponsor and you’ll be seeing a lot of the world-class athlete in upcoming Skechers Performance advertising and marketing around the globe. A competitive runner for over 20 years, Goucher grew up in Duluth, Minnesota and attended the University of Colorado in Boulder. After taking a brief break from competing to have a child, Goucher returned to competition in January 2011 and is currently training in Boulder, Colorado with her coaches Mark Wetmore and Heather Burroughs. Her achievements as an elite long-distance runner include winning the bronze medal at the 2007 World Championships in the 10,000 meter, competing for Team USA at the London 2012 and Beijing 2008 games, placing first in the 2012 USA Half Marathon Championships and placing third in the 2012 Olympic marathon trials in Houston, Texas. Goucher is known for her passion and desire to win and we can’t wait to see what’s next when she begins racing in Skechers Performance footwear!

NEW FOR SPRING: TWINKLE TOES AND MEGA-FLEX TV SPOTS!

SKECHERS is making a big splash this spring with a slew of new TV spots for kids! Sparkling starlet Twinkle Toes is back with new styles and an on/off switch that lets girls glow anytime… along with Mega-Flex’s latest adventure in soles with real steel springs! Get a first look here – and keep an eye out for the entire SKECHERS Kids commercial line-up this season!

BOBS TV STARRING DANIELLE BRADBERY

Early last December we broke the news that Danielle Bradbery, the season 4 winner of The Voice, signed on to be a new face for BOBS from SKECHERS. We’re excited that the talented and inspiring singer’s new TV spot for our charity collection is ready for the world. Check it out here and watch for more of Danielle’s campaign in the months ahead!

STYLES &TRENDS: Sporty Trainers in France

Charisse_photo 2During PARIS Fashion Week for FW14, a woman wearing a Carven coat, fitted trousers and a Celine bag could only be a fashion addict. But what makes this outfit is the sneakers on her feet. Not designer styles with precious details and printed leathers, but real running shoes, first degree, directly from an athlete or jogger’s dressing. The girl is not coming back from the gym and doesn’t have a fitness mat in her office. It’s her “off-duty” style, an expression for taxi drivers, officers and top models on their casual days. Look at models’ blogs, and you’ll see hordes of them in these popular sneakers.

Get the look in Skechers: With a range of bright and light shoes featuring SKECHERS Memory Foam, find the perfect accessory for your “off-duty” look!

Let There (Not) Be Light!

We know that kids love SKECHERS light-up shoes.  Whether it’s Twinkle Toes or Super Hot Lights, SKECHERS has so many ways to make shoes light up, and that makes kids happy.

We want to make everyone happy, so SKECHERS introduced Switch Lights, a simple and fun way to turn off the lights on our light-up shoes.  If you’re at the movies, in the car, at school or anywhere that light-up shoes would be a distraction, simply press the on/off switch to disable the light-up function.  Press again, and the shoes are ready to blink their brightest! 10380_BMLT

Switch Lights give parents a tool to put kids in control of their light-up fun. This feature helps the lights last longer as well.

Check out all of our Switch Lights shoes with this convenient on/off switch here:

http://www.skechers.com/brands/switch-lights 

 

CELEBRATE VALENTINE’S DAY WITH SKECHERS!

At SKECHERS, we see Valentine’s Day as a holiday of love and friendship: a chance to celebrate everything from classic romance to beloved friends and family. Most of us are familiar with the day’s iconic red, pink and white hues… but have you ever wondered what they all mean? Read on to learn more about each of these shades, and see how these colors can be a perfect fit when styled up in a new pair of SKECHERS!

RED: Famous for romance, this shade is the top pick for swooning couples, and is always wiped out at florists, chocolatiers and stores come February. While some argue that the red rose was a favorite of goddess of love Venus, everyone agrees that this warm and vibrant shade is known for its passion, energy and excitement.

RED style tip: complete your look (and turn heads) with SKECHERS Cali Club: a bold statement that will make you stand out, all day long.

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PINK: While red is sensual, pink actually gets the award for enduring, unconditional love. Thoughtful and caring, pink is an affectionate, gentle shade known for happiness, tenderness and gratitude… positive and inspiring.

PINK style tip: embrace true love with SKECHERS Flirty – Wink: a soft stretch wedge with a sweet boost.

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WHITE: It’s the ultimate shade of innocence: nothing evokes a sense of peace and calm like white does. Its beauty lies in its purity: so simple, it awakens the senses.

WHITE style tip: step out in SKECHERS – EX Flex 2 – Sweetpea: a woven crocheted casual that’s easy on the eyes (and your soles).

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Have your own favorite shade for Valentine’s Day? Tell us in the comments!

BOBS GIVES BACK WITH 27,000-PAIR DONATION IN FLORIDA

 

This Spring, SKECHERS is partnering with Bealls department stores and Fashion Delivers/K.I.D.S. to donate 27,000 pairs of BOBS shoes throughout Pensacola, Florida. The first giveaway launched on January 24 with a donation event for 350 children in need hosted by Children’s Home Society of Florida. The afternoon included shoe decorating activities, music, snacks and a special visit from characters who posed for fun photos with the children. In the coming months, Children’s Home Society will continue to distribute BOBS shoes across the Pensacola region.

Thank you to all our customers who have purchased BOBS. This simple act is helping thousands of children in need across the U.S.  Because of you, we have also reached more than six million pairs of shoes donated worldwide!

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