News & Press

BLOG TAKEOVER: CASSY STONE’S FALL STYLE TIPS

Look 1: Baby, it’s cold outside!

These understated Mad Dash – Test Drive booties are the perfect complement to your new favorite sweater. As the temps drop, people tend to dress in so many layers that they completely overwhelm their figures. As a rule of thumb: the fluffier and chunkier the knit is on top, the more important it is for your outfit to stay sleek on the bottom. By wearing pants in the exact color or a shade close to that of your shoes, you create an elongated, streamlined effect with your legs. Sometimes, the best way to make a statement with your shoes is to have them blend in!

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Look 2: Pumpkin Spice and Everything Nice

While these boots can be the quiet harmony to your ensemble, sometimes you need a little chic discord to shake things up. The versatility of the Mad Dash – Test Drive bootie is the perfect way to add some edge to playful floral prints. The stud and buckle boot detail mixed with a girly dress in a deep, warm color scheme is a no-fail recipe for fashionable fall flair. Accent your look with a few accessories in a matching metallic color scheme. (Hint: rose gold is the next big thing!)

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Look 3: Model Off Duty

Not only do these boots look amazing dressed up, but they’re sure to cause some major shoe-envy when they’re seen dressed down. In this more casual look, you can play up the toughness of the Mad Dash – Test Drive bootie by throwing on a huge t-shirt dress. A patterned flannel artfully tied around your waist is a great way to accent your figure, preventing you from losing your shape underneath all the baggy fabric. Slightly messy hair + “I woke up like this” attitude = an effortlessly stylish look that’ll turn the heads of everyday girls and fashion mavens alike. How does she do it?

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Read Cassy Stone’s blog at Posh and Circumstance.  Follow her on Twitter and Instagram and like her on Facebook @poshandcirc.

CELEBRATE WORLD CARFREE DAY

bike photo

Can you imagine life without any cars on our streets? Today, people around the world are taking one big step in that direction: leaving their cars at home in favor of a stroll, bike ride, skateboard or public transport for World Carfree Day. For those of us who can’t imagine living without our vehicles, Carfree Day is a great way to challenge ourselves and see how we can get around in a new way – all while getting some good exercise (and soaking in more of our surroundings). It also reminds our cities and towns to make alternative modes of transportation a bigger priority, so our streets can be more inviting for all.

Have a great carfree day today… and happy roads ahead.

PETE ROSE FOR RELAXED FIT

A few months ago we told you that baseball legend Pete Rose had joined the Relaxed Fit from SKECHERS team.  His funny new ad recently began airing on television and cable networks and you can check it out right here!  Rose waxes poetic about spending time in a place he simply refers to as “the hall.” Let us know what you think about the new commercial in the comments!

 

ON SET WITH DEMI

 

We caught up with pop star Demi Lovato on the set of her new SKECHERS commercial and photo shoot. Take a look at the video for an exclusive behind-the-scenes sneak peak!

The multi-platinum selling recording artist and actress is as thrilled about her new campaign as we are and told us: “I’m so excited to partner with SKECHERS on a global campaign because I love the brand! They’re so comfortable and fit well into my day-to-day life. Everyone loves to be comfortable, and SKECHERS are a perfect combination of sport and fashion.” Demi’s new ad is slated to hit the airwaves this holiday season. Stay tuned for more details in the months ahead!

MARIANO RIVERA TO PITCH FOR SKECHERS

Mariano final

Retired New York Yankees closer Mariano Rivera, arguably the greatest relief pitcher in baseball history, has signed on with SKECHERS to join the team of sports icons representing our men’s Relaxed Fit footwear line. Rivera will star in a television commercial set to begin airing in Spring 2015—just in time for next year’s baseball season!

We asked Rivera how Relaxed Fit ties in with his storied career.  He told us: “After 19 seasons on the mound, I’m the one that needs relief these days and comfortable Relaxed Fit shoes get the job done. I’m thrilled to be working with SKECHERS on the same team as the impressive roster of sports legends that have appeared in this ongoing campaign.”

Nicknamed “Sandman,” Rivera played his entire Major League Baseball career with the New York Yankees including 17 seasons as the team’s closer. A 13-time All-Star and five-time World Series champion, he holds all-time MLB records for saves (652) and games finished (952). Known for his consistency, he saved at least 25 games for a record 15 consecutive seasons and posted an ERA under 2.00 in 11 seasons. After an injury sidelined him for most of 2012, Rivera was named at age 43 as the American League’s 2013 Comeback Player of the Year—his final season before retirement.

You’ll have to wait until next year to see Rivera’s commercial, but be on the lookout for a brand new Relaxed Fit ad featuring baseball icon Pete Rose that starts airing later this week!

KELLY BROOK LACES UP WITH SKECHERS

Kelly Brook

British-born model, actress and television presenter Kelly Brook has signed on to appear in marketing and social media campaigns for SKECHERS women’s footwear collections through 2015. She will be the first SKECHERS celebrity featured globally who came to fame outside the United States—a testament to the power of the SKECHERS brand around the world.

Brook began modeling at age 16 and soon become a fixture on magazine covers as one of the UK’s top pin-up and swimsuit models where she was named “Sexiest Woman in the World” by FHM. A favorite paparazzi subject, Brook transcended the editorial pages as a presenter or judge on numerous television series and her acting roles have grown from multi-episode arcs on popular shows like Smallville to her first staring TV role in the soon-to-premiere NBC comedy series One Big Happy.

After signing her deal, Brook commented:  “It doesn’t get any bigger than SKECHERS when it comes to lifestyle footwear so I’m thrilled to be working with this amazing brand. SKECHERS has brilliantly comfortable shoes in so many colors and looks. I love it and can’t wait to get started with this campaign!”

Watch for Kelly Brook’s new campaign launching in the months ahead!

*Image courtesy of Kelly Brook

DEMI LOVATO SIGNS ON WITH SKECHERS!

Demi Lovato

Big news for SKECHERS! Demi Lovato, multi-platinum selling recording artist and actress, has signed on to represent SKECHERS, and will appear in  global marketing and social media campaigns through 2016. Lovato, known for hit singles, “Give Your Heart a Break”, “Heart Attack” and “Neon Lights”, will make her first official appearance in a new SKECHERS television commercial and accompanying print campaign launching later this year.

Demi had this to say about signing on with the SKECHERS team, “My generation grew up with SKECHERS, and now with all of their cool styles and fun colors I’m excited to help introduce the collection to a new generation by sharing this incredible brand’s campaign with my Lovatics!”

The global SKECHERS footwear marketing campaign featuring Demi will extend across television, print and online platforms so be sure to keep an eye out for her upcoming campaigns!

 

*Image courtesy of Rankin

 

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