Author Archives for SKECHERS

About SKECHERS

SKECHERS outfits the world with more than 3000 lifestyle and performance footwear styles for men, women and kids.

DESIGNER INSIGHT: THE KEEPSAKES MEADOW BOOT

Designer: URSULA

Collections: Skechers women’s casual lifestyle brands, including Modern Comfort, women’s boots and Skechers Cali divisions

Years at Skechers: 18

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What is the inspiration behind this style?

I was inspired to design this boot while shopping for a big, cozy cardigan sweater to wrap around me and keep me warm… I thought it would be great to do a boot in a great sweater material to wrap your feet and legs in cozy knits.

How would you wear this style?

Over leggings or skinny jeans.

Where would you wear it?

Anywhere… for fashion or function.

What is the hottest color or trend in this collection?

There is a big woven trend right now… the sweater shaft has a woven look to it. Arctic fur and other soft tonal furs are also really popular.

Product details:

Patterns or materials on the boot?  Woven look sweater (knit) shaft, suede rand and heel to protect from weather.  Soft, tonal fur collar and upper shaft lining.

Closure details?  Rope tie-on collar with beads.

Boot lined? The upper shaft is lined with faux fur.

Comfort features? Skechers Memory Foam footbed.

DEMI’S COMMERCIAL PREMIERE

Last week we offered you a sneak peek and now it’s finally here!  Demi Lovato’s debut Skechers Sport with Memory Foam commercial is premiering right now!  All you #Lovatics out there should check out the brand new spot for a glimpse into the life of your favorite singer.  As you’ll see, people may call Demi unique but in the end everyone is different and Skechers gets it.  With fun and colorful looks, Skechers Sport with Memory Foam is the super comfortable footwear that lets you be you.

 

Do you want to rock a #SkechersDemiStyle look?  The colorful Flex Appeal – Pretty Please style that Demi wears in the commercial will be available very soon!  Sign up here to be notified so you can be among the very first to own a pair.

Now that you’ve seen Demi’s commercial, let us know what you think in the comments!

SHOP THE SKECHERS HOLIDAY GIFT GUIDE!

Get a jump start on your holiday list with the Skechers 2014 Holiday Gift Guide – out now for the holidays!

Stocked with our most popular gift options for men, women and kids, our guide is an easy way to get the perfect gift for everyone you love – all in the comfort of your home. Can’t decide? Surprise them with a Skechers e-Giftcard… a great fit in any size!

Start shopping today – Standard Shipping for Christmas deliveries ends on Monday, December 15.

BOBS CELEBRATES: MORE THAN 10 MILLION NEW PAIRS DONATED

It’s wonderful when you can celebrate a milestone that supports kids around the world. Today is that day for us: since BOBS from Skechers started in 2011, we’ve officially donated more than 10 million pairs of new shoes to children in need.

Looking back at BOBS’ history, it’s thrilling and moving to absorb what an incredible impact the brand has had in just a few years. Many children have never had a pair of new shoes, or are wearing shoes that are much too small or too big for their feet. Now kids in more than 30 countries have new shoes because of your support: from boys and girls across America who gather at donation events for a pair, to children in Guatemala, Haiti, Uganda, the Philippines and beyond.

Thanks to our non-profit partners for making all of this possible, and to our retail partners for putting their stores and hearts behind BOBS in order to maximize our impact. And most of all, thanks to all of you for buying BOBS over the past few years: your generosity has made millions of children smile.

The giving continues. Let’s reach new milestones together with BOBS at skechers.com and in stores everywhere. Learn more about the BOBS story at bobsfromskechers.com and on Facebook.

#SKECHERSDEMISTYLE BEHIND THE SCENES

We promised additional details would be coming soon and now we can finally share that Demi’s debut Skechers commercial is set to premiere next week!  To help tide things over through the Thanksgiving holiday for all the Lovatics out there, we’re thrilled to share another behind-the-scenes update from the commercial shoot. Check out the video to see new footage and hear thoughts from the pop star herself about the spot and the importance of being a role model.  #SkechersDemiStyle has already begun with a print campaign that started last month but things will really kick into high gear with the new commercial for Skechers Sport with Memory Foam footwear starring the one and only Demi Lovato!  Are you ready?  We can’t wait!

1,000 SKECHERS RETAIL STORES NOW OPEN

SKECHERS 100th Store

In 1995 we opened the very first Skechers retail store in Manhattan Beach, California. And you can still visit store #1 to this day. (Fun fact: the original location was actually next door to the choice corner address where the store operates now.) At that time we never could have imagined that almost 20 years later we would open our 1,000th location. We’re exceptionally proud of this amazing milestone—achieved with the opening of a new store in Mexico City. Today you can visit a Skechers retail store in more than 75 countries across six continents and we continue to expand to new areas every week. Our retail stores have helped us build fans around the globe and it’s the place where you’ll always find the most extensive and up-to-date collection of Skechers footwear.

This momentous occasion in Skechers history is thanks to your support all these years and we’re showing our appreciation by giving away $1,000 in prizes to celebrate our 1,000th store!

It’s easy to enter. Tweet a picture of your favorite pair of Skechers with #SKECHERS1000giveaway and you could win one of four $250 Skechers gift cards!   Plus, show your tweet to a cashier at your local Skechers store for a surprise bonus!

Check out our locator to find your closest Skechers store today!

Hurry and share your pic ASAP!  Sweepstakes ends at 11:59 pm on Friday, November 14, 2014.  Winners will be announced on Monday, November 17.   Official rules can be found here.

Skechers store #1 in Manhattan Beach, California.  c. 1995

THEN:  Skechers store #1 in Manhattan Beach, California. c. 1995

NOW:  Skechers retail store opened in 2014

NOW: The first Skechers store with this all new look opened in Torrance, California earlier this year.

A recent Skechers store opened in Mexico.

A recently opened Skechers store location in Mexico.

 

DESIGNER INSIGHT: INSPIRED IN CHINA

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As Fall 2014 arrived, and consumers started to stock up on cozy things, Skechers’ designers were already hard at work on Fall/Winter product lines for 2015. In fact, August was the start of our Fall/Winter development season. When development kicks into high gear, we’re dispatched all over the world to find the latest obsessions and market trends.

In September, I traveled with the BOBS team to Hong Kong, Beijing and several other cities in China to get inspired. We looked for new styles, details, materials and ornaments in stores, on the streets, and on local residents. Some of the most interesting ideas were found in the most inconspicuous places, such as stores in Hong Kong that were as big as the size of a typical closet in the US. With the BOBS customer in mind, we filtered through all the findings and applied our newfound inspiration to the next generation of footwear. Expect to see lots of SPARKLES next season!

One caveat,  it was 90+ degrees out in the southern part of China when we visited in September. Can you imagine being in sweaters and furs while its that hot and humid? Trust me, it’s not easy. That’s why we had to get a little silly and let our imaginations go extra wild in order to think up new products for next year!

I can’t wait for you to see the results of our trip in 2015!

-LW

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