Author Archives for SKECHERS

SKECHERS COMMITS TO FOURTH SUPER BOWL AD: Skechers Performance campaign will again feature adorable French Bulldog, Mr. Quiggly

SKECHERS USA, Inc. (NYSE: SKX), a global leader in the footwear industry, today announced that it has purchased advertising to air on CBS during the 2013 Super Bowl. The Company is in the planning stages of next year’s campaign, but did indicate it plans to promote Skechers Performance footwear and utilize the talents of Mr. Quiggly—the adorable French Bulldog who won hearts around the globe when he raced wearing doggy-sized Skechers GOrun shoes in the Company’s 2012 commercial.

“2012 was our third year at the Big Game and thanks to Mr. Quiggly, we ranked third in the viewer polls. The spot generated massive awareness for our Skechers GOrun product,” began Michael Greenberg, president of SKECHERS. “Next year we’ll be celebrating our second anniversary as a performance brand and we already have Mr. Quiggly booked and back in training for his triumphant return. We’re aiming for the No. 1 Super Bowl commercial this time.”

Skechers GOrun exploded into the serious running scene in November 2011 when elite marathoner Meb Keflezighi wore the shoes to set a new personal record as the first American to cross the finish line in the 2012 NYC Marathon. Since then, the running community has followed Meb’s story and embraced Skechers GOrun with Competitor and Women’s Running naming it the “Most Innovative” new running line for 2012.  Meb will be once again wearing Skechers GOrun footwear when he represents the United States on the world’s biggest stage in London this summer.

SKECHERS is building on this foundation of success in minimal running by expanding its Skechers Performance Division with launches this summer of Skechers GOrun Ride – a running line with enhanced cushioning, Skechers GOtrain – a workout shoe built for added stability and control, and Skechers GObionic, a zero-drop ultra-minimal running shoe. From the track to the gym, with additional categories planned for the trail and golf course, Skechers Performance will leverage technologies and innovations developed for Skechers GOrun to offer a variety of Skechers GO lines that meet the needs of athletes at every level and ability across multiple sports and activities.

 

About SKECHERS USA, Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, and over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Brazil, Canada, Chile, Japan, and across Europe, as well as through joint ventures in Asia. For more information, please visit www.skechers.com, and follow us on Facebook (www.facebook.com/SKECHERS) and Twitter (twitter.com/#!/SKECHERSUSA).

This announcement may contain forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or simply state future results, performance or achievements, and can be identified by the use of forward looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international, national and local general economic, political and market conditions including the ongoing global economic slowdown and market instability; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers, decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended December 31, 2011 and its quarterly report on Form 10-Q for the three months ended March 31, 2012. The risks included here are not exhaustive.  The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.

 

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Walk in Barefoot, Receive Free BOBS!

Take off your shoes, Southern California! Join us in celebrating the grand opening of SKECHERS new retail store at the Riverside Galleria at Tyler. SKECHERS will give away a free pair of BOBS from SKECHERS to the first 100 people who walk into the store barefoot, and the second set of 50 customers will get a $10 discount card. Plus, there will be a special appearance by Kewl Breeze and free giveaways!

For every pair of BOBS from SKECHERS given away or purchased, there will be another pair donated to a child in need. Get something for yourself while helping others. It’s a win/win!

SKECHERS new retail store at the Riverside Galleria at Tyler will open at 10 am on Friday, May 11, 2012. Click here for directions to the new SKECHERS location at 1280 Galleria at Tyler, Riverside, CA 92503.  (91 Freeway at Tyler Street.)

SKECHERS Foundation Donates More Than $480,000 to Children with Special Needs and Education

The SKECHERS Foundation, an organization that was founded to provide families around the world with the necessities and skills to succeed in life, celebrated its most impactful SKECHERS Pier to Pier Friendship Walk by donating $209,000 to the Friendship Circle for children with special needs and more than $280,000 to six Southern California education foundations. The donations were the largest made by the Foundation and were the result of dozens of corporate sponsors, including presenting sponsor Kids Foot Locker, and thousands of walkers who united for the SKECHERS Friendship Walk in October 2011.

SKECHERS president Michael Greenberg presents a $209,000 donation to the Friendship Circle, a non-profit organization dedicated to making a dramatic difference in the lives of children and young adults with special needs.

SKECHERS President Michael Greenberg expressed his gratitude during a formal check presentation ceremony on February 16 at SKECHERS’ corporate headquarters in Manhattan Beach: “Our sponsors have done something incredible – gathering our friends, families and neighbors so we can change the lives of our children. Because of them, our kids now have more opportunities than what would have been possible without this walk. And we’ve shown that we’re not dependent on our economy or our state’s budget to make a real impact. I’m extremely proud of what we’ve created here, and to be part of a community with such great love for our kids.”

The SKECHERS Pier to Pier Friendship Walk is now the Southern California’s largest annual donor event for children with special needs and local schools. Along with the Friendship Circle, the funds will directly benefit Manhattan Beach, Hermosa Beach, Redondo Beach, El Segundo, Palos Verdes Peninsula and Torrance schools.

For more information about the SKECHERS Pier to Pier Friendship Walk and the SKECHERS Foundation, please visit http://www.skechersfriendshipwalk.com or become a fan of the SKECHERS Pier to Pier Friendship Walk page on Facebook.

Love yourself (and your feet) this Valentine’s Day with SKECHERS!

This Valentine’s Day, SKECHERS challenges you to be your own valentine by taking our “Love Your Body” Facebook pledge!

No matter what your shape or size is, celebrate who you are today by logging on to SKECHERS’ Facebook page and taking the pledge. Share your badge with family and friends and encourage them to do the same.

Want to give a little extra love to your feet this Valentine’s Day? Visit skechers.com to check out all the hottest styles in men’s, women’s, girls’ and boys’ footwear.

Mr. Quiggly Wins Big During the Big Game!

Congratulations to Mr. Quiggly who crossed – er, moonwalked across the finish line first in his commercial during last Sunday’s big game. Although French bulldogs aren’t typically known for their speed, Mr. Quiggly had a secret weapon – his SKECHERS GOrun performance footwear.

Since his commercial debut, Mr. Quiggly has been winning on and off the track. He has not only achieved more than 500,000 views on YouTube, but he also won 3rd place in the USA Today Facebook Ad Meter Viewer Panel and placed 8th in the People’s Vote! GO Mr. Quiggly!

Watch the clip below to see Mr. Quiggly in action:

Meb Keflezighi and SKECHERS GOrun Continue on to London!

Congratulations to Meb Keflezighi who crossed the finish line first at the 2012 Trials in Houston, Texas, and will represent the United States this summer at the 2012 Games in London.

Meb not only finished first at the trials, but he also set a new personal record of 2:09:08 – his second PR in 69 days – while wearing his SKECHERS GOrun sneakers.

This will mark Meb’s third appearance at the games, and his first competing in SKECHERS GOrun sneakers. He ran the 10,000 meters in Sydney, and at the 2004 Games in Athens, Meb finished second in the men’s marathon event to earn a silver medal. At the time, he was the first American male to take home a marathon medal in 28 years.

Check back to receive updates and follow Meb on his journey.

Want shoes like Meb’s? Visit skechers.com to get your pair or learn more about SKECHERS GOrun performance footwear.

Meb Keflezighi and SKECHERS GOrun Head to Houston for the U.S. Olympic Marathon Trials!

Meb Keflezighi will compete at the U.S. Olympic Marathon Trials on Saturday, January 14 in his SKECHERS GOrun sneakers.

After an impressive finish as the fastest American and a new personal record at the 2011 ING New York City Marathon last November, Meb Keflezighi is on the move again, this time heading to Houston, Texas for the U.S. Olympic Marathon Trials.

On Saturday, January 14, Keflezighi will race in his SKECHERS GOrun shoes for a chance to compete against the world’s best runners at the 2012 Summer Olympics in London.

If Meb qualifies, it will mark his second appearance at the Olympic games, and his first competing in SKECHERS GOrun sneakers. In 2004, Meb finished second in the men’s marathon event winning the silver medal at the Summer Olympics in Athens.

Check back to receive updates and follow Meb on his journey.

Want shoes like Meb’s? Visit skechers.com to get your pair or learn more about SKECHERS GOrun performance footwear.

Stay Warm this Winter in SKECHERS Boots!

The holiday season may be over, but for some people the winter weather isn’t going anywhere for a while. But no need to worry! Stay warm and cozy this year as you ride out winter’s icy wrath in the latest styles of SKECHERS boots for men and women.

Women’s Keepsakes – Blur

All of the comfort of your favorite warm cozy sweater goes into the stylish SKECHERS Keepsakes – Blur boot. The cable-knit sweater upper with a soft, snuggly faux fur collar and lining give a great casual look and lots of warmth for chilly days.

Women’s Lunacy

Go crazy for the cool, tough style of the SKECHERS Lunacy boot. Soft all-suede upper in a slip-on, engineer-styled casual boot with metal buckle detail. A cool, classic look that goes great with jeans, skirts or leggings.

 

 

 

 

Men’s Sergeants – Rugen

Cool, classic style and reliability comes in the SKECHERS Sergeants – Rugen boot. Waterproof nubuck leather upper on a mock toe chukka style casual lace-up boot with reinforced stitching, comfortable sole and padded collar. Tough style meets comfort.

 

 

Men’s Cinder – Twist

Life is your highway in the SKECHERS Cinder – Twist boot. Smooth durable leather in an ankle-height, zip-side motorcycle style boot with dual strap and metal buckle accents. Instant cool with a lot of built-in comfort.

Go the Extra Mile for Kids at the SKECHERS Pier to Pier Friendship Walk

SKECHERS started the SKECHERS Pier to Pier Friendship Walk three years ago to raise funds for The Friendship Circle, a non-profit organization devoted to improving the lives of children with special needs. In our South Bay community, there are hundreds of children who are living with Down Syndrome, Cerebral Palsy and Autism as well as many other developmental disabilities and physical limitations. The focus of the walk expanded in our first year as so many schools faced serious budget cuts, and continue to face economic hardships that are impacting our kids’ educations.

We are committed to supporting children with special needs and education.  We believe that it is our obligation to provide assistance to wonderful organizations like The Friendship Circle, which touches the hearts of so many – as well as help our schools during these tough times.

We have already raised more than $500,000 – thanks to many across our community, the efforts of our generous sponsors including presenting sponsor KIDS FOOT LOCKER, and the support of local and national businesses. This is an amazing start, but when you think about the approximately 57,000 kids in our schools, and all our many children with special needs, it isn’t enough. We can do so much more if we come together! Fitness expert Denise Austin, the iconic Tommy Lasorda and the lovely Brooke Burke will all be helping us kick off the walk. And now we are calling upon you, and asking you to call upon your family and friends so we can make miracles happen for thousands of deserving children.

Please join us at the Manhattan Beach Pier on Sunday, October 30 for a terrific time and let’s make even bigger strides in helping our children. If you can’t attend this year’s event, but want to be there in spirit, you can still go the extra mile for our kids by becoming a Virtual Walker: just register online as an Individual, and select ‘Virtual’ from the options listed. Visit the official SKECHERS Pier to Pier Friendship Walk site for more information on how to get involved, or become a fan of the SKECHERS Pier to Pier Friendship Walk Facebook page for the latest news and updates for this incredible event. See you there!

SKECHERS Goes the Extra Mile for our Kids!

SKECHERS invites the South Bay community to participate in the third annual SKECHERS Pier to Pier Friendship Walk on Sunday, October 30, 2011! The 3.4-mile walk will travel from the Manhattan Beach Pier in Manhattan Beach, California, to the Hermosa Beach Pier and back – and will raise important funds for South Bay education foundations and The Friendship Circle, a non-profit organization that assists children with special needs and their families through one-on-one peer mentoring and social recreational programming.

Individuals, families, team leaders and team members can register online for $25. Registration at the Manhattan Beach Pier on the day of the event is $30, and will be open from 8:00 am until 9:45 am. All registered walk participants will also receive a commemorative SKECHERS Pier to Pier Friendship Walk T-shirt and complimentary water and drinks will be provided along the walk route.

SKECHERS Pier to Pier Friendship Walk donation funds will directly benefit The Friendship Circle and the education foundations of Manhattan Beach, Hermosa Beach, Redondo Beach, El Segundo, Palos Verdes, and Torrance.

Interested in registering for the walk or making a donation? Visit the official SKECHERS Pier to Pier Friendship Walk website and find out how you can join the effort!

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