Monthly Archives: December 2013

How the Width Was Won

Q:  What shoes does Skechers make in a wide width?  What width is considered a wide width?

A:  Shoe size and width seems pretty simple, but it’s a bit more complex than it looks.   There are multiple options, and everyone’s foot is unique.  Luckily, Skechers makes a lot of different size and width options so nearly everyone should be able to find great shoes that fit them.

When we talk about shoe size, we’re really talking about length.  Most shoes available in a medium width are made to fit the average foot of that length – the longer the foot, on average, the wider it is at the wide part of the foot.  Shoes tend to mainly be available in the medium width, which for women is a B width, and for men is a D width.  Skechers also makes shoes in what we call a “Wide Width” on skechers.com and an “EW” width on the shoe box.  For women, the Wide Width or EW option is a D width.  For men, the Wide Width or EW width is a 3E width.

Skechers also makes certain shoes in an even wider width for men – the Extra Wide Width, or on the shoe box the abbreviation is EWW.  That’s a 5E width.  Skechers also makes the Relaxed Fit® collection of shoes, which are made to fit roomier in their medium widths.  For the Relaxed Fit® shoes, a women’s medium will fit a medium B width but also a somewhat wider C width.  For the men, a Relaxed Fit® medium should fit a medium D width or a slightly wider E width.

You may be thinking that this is a lot of alphabet soup, and you’re right.  But those people who want or need a little more room in their shoes know when a shoe fits right, and even those who wear a medium width appreciate the roomy feel of Relaxed Fit® shoes.  Because when you feel relaxed and roomy in your shoes, your whole day just seems to go a little bit better.

Want to check out the entire Skechers Wide Width, Extra Wide Width and Relaxed Fit® collection? Just search “Relaxed Fit” anytime at www.skechers.com, and shop all of our other wide styles here:

 Women’s Wide Styles

Men’s Wide Styles

Men’s Extra Wide Styles

NEW STYLE ALERT: BOBS at Home

Want the perfect shoe for the dorm, home or outdoors? BOBS at Home slip-ons are born to lounge anywhere and everywhere! The soft feel of a slipper and the sole of a shoe, BOBS at Home have a lightweight design and cushioned SKECHERS Memory Foam insole for kicking back, everywhere you go. Plus this plush wonder is also part of the BOBS line – so when you buy BOBS at Home, you can know that SKECHERS is donating new pairs of shoes to the millions of kids in need around the world. Now that’s something to cozy up to.

Treat your feet and your holiday list to the BOBS at Home winter collection here

BOBS Keepsakes- Step Stone

BOBS Keepsakes- Step Stone

BOBS Keepsakes- Curl Up

BOBS Keepsakes- Curl Up

BOBS Keepsakes- Puffers

BOBS Keepsakes- Puffers

The Voice Winner Danielle Bradbery is the New Face of SKECHERS! The Breakout Star Takes Center Stage with BOBS in Spring 2014

Danielle_Bradbery_joins SkechersAll of you The Voice fans have something big to cheer about: the show’s Season 5 winner Danielle Bradbery is about to cover the globe as the new face of SKECHERS! The 17-year-old singing sensation is hitting a high note with a Spring 2014 TV and print campaign for BOBS from SKECHERS, the charity footwear line that just passed the six-million-pair donation mark for helping kids in need.

Danielle’s been on a rapid rise: with more iTunes hits than any singer in The Voice history, her Top 20 Country Songs hit The Heart of Dixie in July, a new self-titled debut album and appearances everywhere from Rolling Stone to People’s Ones to Watch party. She’s a perfect inspiration for the BOBS movement and young women everywhere, and we’re so excited to have her as part of the SKECHERS team.

One of the world’s most successful charity footwear brands, the year-round BOBS collection now has two big names behind the line for women, men and kids: Danielle joins celebrity ambassador Dancing with the Stars host Brooke Burke-Charvet, whose huge popularity has driven millions to the collection since its 2011 launch.

JOE MONTANA AND MARK CUBAN EXTEND CONTRACTS

Joe Montana_SP14 Relaxed Fit campaign (2)

We’re excited that two of our veteran all-stars—Hall of Fame quarterback Joe Montana and billionaire entrepreneur Mark Cuban—will remain on the team representing our Relaxed Fit® from SKECHERS footwear line.

Joe Montana, now signed through 2015, takes a trip to the boardwalk in his recently wrapped SKECHERS TV ad that hits the airwaves in Spring 2014. Montana’s daughter Elizabeth also appears in the campaign alongside her famous father. “It’s great to carry on this relationship and I know I can keep delivering for the team,” said Montana, who began his partnership with SKECHERS in 2010. “It was a fun experience working with my daughter on set and I think people will love how the finished campaign turned out. Relaxed Fit footwear is comfortable and classic – I love these shoes!”

Now an integral member of the SKECHERS team, Montana constantly impresses with his unrelenting talent and ability to stay totally relaxed under pressure—something he illustrated stopping a crime-in-progress in his currently airing Relaxed Fit TV spot.  (Watch it here.)

Renowned for owning the Dallas Mavericks and his role as a Shark on ABC’s Shark Tank, Mark Cuban proved his value to the team in his humorous Relaxed Fit footwear commercial about skinny jeans. (Watch it here.)  On his contract extension through 2014 Cuban noted, “I always stick with brands I love, so I’m excited to be on this team for another year.”

Watch for more with SKECHERS from these two in the year to come!

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